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Buick will cease using ‘Buick’ badge on vehicles from 2019

GM Authority recognized that the recently unveiled 2019 Buick Envision is missing something: a " Buick" badge on the left side of the tailgate. Every other vehicle the carmaker sells features that script, but not the new mid-sized crossover. When the site asked about the omission, "representatives recently told GM Authority that Buick will stop using the brand badge on the rear of its vehicles, starting with the 2019 model year." The only identifiers that will remain are the three-color Tri Shield logo and the model nameplate, i.e., "Envision" or " Regal." It's a bold game for a mass-market major automaker, though Audi, Hyundai and Volkswagen follow the same trend. Even Bugatti, Rolls-Royce, Bentley, and Aston Martin affix their brand names to their vehicles within company icons or on brake calipers, albeit in small fonts. The coming Continental will wear the word "Bentley" across its trunk, silverware the present Continental does without. Porsche allows customers to delete model designations, but it must be requested. At the other end of the spectrum, the Ford Mustang Bullitt wears zero badges, but the Bullitt is a special edition of a well known model that otherwise advertises its provenance everywhere. Buick plays in hard-fought segments where mass appeal overrules instantly-identifiable design daring. Those kinds of carmakers usually want to take every opportunity to advertise every sale. Remember the last Buick to go without a make badge? The terrifically handsome Buick Avista concept that wore only two Tri Shield logos and its model name on the decklid. Perhaps that gave Buick some ideas. If the carmaker plans to start putting out cars like the Avista, then this move makes perfect sense. Update: A commenter pointed out that Hyundai vehicles don't have "Hyundai" badges, only the "Flying H." We've thought of some other brands/models, too. So Buick has mass-market company. Related Video:

Hyundai tops VW and Buick in China, survey says

You may be aware of the long-time competition in China between Volkswagen and Buick, but another brand apparently should be in that conversation too: Hyundai. In a recently published annual consumer survey, the Korean company actually took the top spot to beat out its German and American rivals in second and third, respectively. The results were part of the China Brand Power Index that interviewed 11,500 people around the nation and was paid for by the country's Ministry of Industry and Information Technology. While Hyundai proved popular with voters, its sales haven't necessarily shown that yet. According to Bloomberg, the brand had falling numbers in China for the first quarter of the year. Even Ford outsold the South Korean automaker in the same period, despite scoring lower on the survey. Meanwhile, Audi ranked as the populace's favorite luxury brand, which is hardly a surprise given the Four Rings' strong sales in China. In January alone the automaker saw a 15-percent boost in volume there. Parent company VW's strong performance was somewhat more surprising, though. State media severely criticized the German automaker in March, and customers protested last year for the allegedly poor handling of a recall.

As GM readies Alexa convenience for vehicles, we ponder its dark side

SEATTLE — On the 30th floor of AmazonÂ’s glass tower, in a room with a breathtaking view of downtown Seattle, thereÂ’s a beautiful bed that nobody sleeps in. ItÂ’s near a kitchen nobody cooks in, a living room couch that no one crashes on, a kitchen table that doesnÂ’t host any family meetings. ItÂ’s AmazonÂ’s Smart Home Lab, a place where every Alexa-enabled gizmo the company or its partners can produce is crammed into the same space, ostensibly for Amazon to test. The company invited us there to show us the companyÂ’s vision for consumer products to leverage AlexaÂ’s voice interaction software before taking us down to a demo of its latest implementation in a Buick Encore GX. In this eerie simulacrum of a fantastic luxury apartment, however, nothing went right the first time. ItÂ’s a challenging environment for Alexa to work correctly, our hosts noted, pointing to the fact that there were six wifi networks available for the devices to connect to. In a normal home, one wifi network controls all the devices, who can theoretically sort out for themselves which one youÂ’re actually trying to activate. In the Smart Home Lab, any unmuted Alexa device thinks itÂ’s in charge. Even so, the connected toaster wouldnÂ’t connect. The Fire TV Cube wouldnÂ’t play a song. Our handlers futzed with everything, muting and unmuting devices, repeating commands, making us feel better about our own struggles with similar technologies. If it doesnÂ’t work right at Amazon HQ, maybe itÂ’s not just us! ItÂ’s telling that down on the faux lawn, in between the gleaming Amazon spheres that host a billionaireÂ’s tropical garden and the Day 1 building that the Smart Home Lab resides in, the BuickÂ’s Alexa implementation doesnÂ’t use a “wake-word” at all. The familiar Push to Talk button on the steering wheel, which normally activates General MotorÂ’s own proprietary voice command system, can be set to default to Alexa when that rolls out to GM vehicles in the first half of 2020 via an over-the-air (OTA) update. Given the reluctance of Alexa to respond to its wake-word in the comfort of AmazonÂ’s own lab, we hoped that this was by design. Drivers are already familiar with Push to Talk, and a physical button is more reliable than the vagaries of contemporary voice recognition – not to mention the privacy and accuracy issues involved with always-on mics. Our experience with the not-ready-for-primetime Mercedes-Benz MBUX system is illustrative.