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Junkyard Gem: 1988 Buick LeSabre Custom Sedan

The General's Buick Division began selling LeSabres for the 1959 model year, when it greeted the world with a cat-eyed face and razor-sharp tailfins, and the LeSabre rolled on the full-sized, rear-wheel-drive B Platform (best-known for underpinning the Chevrolet Impala and Caprice) all the way through 1985. For 1986, the LeSabre went to the front-wheel-drive H Platform, shedding a few hundred pounds and a half-foot of wheelbase, yet gaining interior room in the process. After that, every LeSabre ever made had a V6 engine driving the front wheels, all the way to the end in 2005. Here's one of those early H-Body LeSabres, found in a Denver-area self-service yard in incredibly clean condition. Some Buicks and Oldsmobiles of the mid-to-late 1980s (the ones on brand-new platforms) had six-digit odometers, which is the reason I was able to see that a discarded '86 Olds Calais with crazy customizing touches had better than 360,000 miles on the clock. This car just barely squeezed past 100,000 miles … and that's a higher number than I expected to see after glancing at the body and interior. Just look at that upholstery! There are no rips, and the only stains appear to have occurred after arrival in the junkyard ecosystem. I think we're looking at a one-owner car that was given meticulous care and was driven only to (a nearby) church on Sundays. Though the HRC sticker and Autobot badge seem out of place on an original-owner Buick that rolled out of the showroom 34 years ago. Perhaps the car was handed down from Owner #1 to a grandchild. This is the most high-zoot radio Buick would sell you in a 1988 LeSabre, complete with Dolby, auto-reverse cassette player, and scan/seek modes on the radio. The price tag on this? 282 bucks, or about 720 inflation-shrunk frogskins today; not cheap, but necessary to do justice to the hit songs of the day. If you wanted a factory CD player in a new LeSabre, you had to wait another year or two. Pollard Brothers Motors is still around, on the other side of the Continental Divide from the Denver region. Power came from an EFI-equipped Buick 3.8-liter V6, rated at 150 horsepower. The only transmission available was a four-speed automatic. Except for some dents that almost certainly happened at the junkyard, the paint and body look gorgeous. Problem is, H-Body LeSabres don't have an enthusiast following, and car shoppers looking for daily drivers tend to shy away from sedans this old.

NFL QB Cam Newton and supermodel Miranda Kerr star in Buick's Super Bowl ad

Buick's Super Bowl LI ad is another demonstration that its cars aren't frumpy anymore. The ad opens with parents watching their children play football, with one of the dads, we'll call him "Dad No. 1," shouting encouraging words to his son. In the background, a bright red Buick Cascada pulls up, and another dad, "Dad No. 2," points it out. Dad 1 doesn't believe him, and says, "If that's a Buick, then my kid's Cam Newton." All of sudden, his son transmogrifies into Carolina Panthers quarterback Cam Newton. As expected, he quickly dominates the game, with some amusing results. At the end, when a Buick Encore shows up, the referee inadvertently turns himself into supermodel Miranda Kerr, based on apparent disbelief over what constitutes a Buick. You can see all of the shenanigans in the video above. Plus, if you'd like to see what goes into making a Super Bowl commercial, Buick produced a short video with Newton and Kerr showing what happens behind the scenes. You can check it out below. Related Video:

Buick Avenir will be made...as a trim level instead of a car

Almost two years after Buick showed the gorgeous Avenir concept, the company announced the Avenir name will reach production. Specifically, it will be a top-tier trim level for 2018 model year Buicks. It's taking a page from GMC's Denali, Lincoln's Black Label, and, well, plenty of examples of extra-fancy sauce. This is disappointing news for fans of the concept, but they can take solace in the fact that the Avenir's good looks are starting to rub off on production Buicks, such as the new LaCrosse. For those interested in what this new Avenir trim will bring to the table, it's a similar formula to what many other auto brands are doing. Buick specifically compares Avenir with the Denali trim for GMC. Models with the trim will get a special 3D mesh grille inspired by the Avista concept, large wheels and unique trim finishes outside. Inside, Avenir models will receive a nicer interior, which Buick generically described as having "unique seat details" and "modern trim materials." Cars equipped with the package will also get a smattering of Avenir badges. Avenir looks like a win-win: interested buyers get some extra cachet and bragging rights and Buick gets to load high-profit options on it cars and SUVs. Buick's inspiration for the Avenir trim is a bit strange, though. The company says it is "inspired by Buick's evolving customer base," which includes women and owners of competing products. Apparently both groups are buying Buicks in greater numbers, and the company also says that many of their customers opt for the most expensive trims. While it seems straightforward to tailor a package for luxury-seeking buyers, we're not sure what would make a package specifically appeal to women and people with competitors' vehicles. That being said, Buick isn't as patronizing as Cosmopolitan was with its car. In fact, quite the opposite. With Avenir, Buick is cashing in on new customers that willing to pay for luxury plain and simple, without any pandering. Related Video: Auto News Buick Luxury denali buick avenir