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Junkyard Gem: 1978 Buick Electra 225

The Buick Electra was a big, plush, dignified land yacht for the 1959 through 1976 model years, but certain events in the middle 1970s, coupled with increasing sales of imported cars, convinced The General that a weight-loss program would help Electra sales. For the 1977 model year, the big Buick became 11 inches shorter and shed close to 900 pounds. Sales took off. Most of these cars are gone now, but I was able to find this faded '78 in a San Francisco Bay Area self-service yard a few weeks back. Just to be clear, the Buick Electra in the iconic Sir Mix-a-Lot video, My Hooptie, is a 1969 model. That car was much bigger and more powerful than today's Junkyard Gem. This car has the optional Oldsmobile 403-cubic-inch V8 engine under the hood, which was good for 185 horsepower and 320 pound-feet of torque. This is the same type of engine that was badged as a 6.6-liter plant in the Pontiac Firebird Trans Am of Smokey and the Bandit fame, and GM's mix-and-match games with engines from different divisions went on to cause great disgruntlement among buyers who wanted a Buick engine in a Buick. The silver-faced gauges were pretty cool-looking by late-1970s standards. The interior is standard-issue Detroit luxury car for the era: much vinyl, many molded-in fake stitches, plenty of not-trying-very-hard-to-look-real "wood." These cars rode very comfortably and looked sharp, so who cared if the interiors were plasticky? According to Glenn Ford, the '78 Electra carried on an ancient tradition of Buick luxury. Related Video:

2025 Buick Enclave changes trim names and pricing

Buick loves to fiddle with its trim names. In 2020, the Enclave offered Base, Essence, Premium and Avenir trims. Two years later, the trim steps went Preferred, Essence, Premium and Avenir. Two years later, in 2022, only Essence, Premium, and Avenir remained. And the 2025 Enclave has done another presto change-o, with Essense becoming Preferred, and Premium switching to Sport Touring. And while we knew that, what we didn't know were the prices for these reshuffled trims, which GM Authority sniffed out. MSRPs for the 2025 Enclave after the $1,395 destination charge, and their differences from 2024, are: Preferred: $46,395 ($1,100) Sport Touring: $48,795 (New trim) Avenir:  $59,395 ($500) These are all front-drivers, sending power to the rear wheels adds $2,000 to the price.  The Sport Touring costs $2,490 more than the entry-level Preferred, nearly 40% more than the current option price. Also, since it's a spiffier version of the Preferred, the Sport Touring is $3,800 less than the current middle trim, the 2024 Enclave Premium.     Mechanically, the Enclave gets the same turbocharged 2.5-liter four-cylinder as the Acadia and Traverse as its sole engine option. Output comes to 328 horsepower and 326 pound-feet of torque, sent through an eight-speed automatic. Towing capacity is 5,000 pounds,  All Enclaves except the Avenir get a standard 30-inch instrument and infotainment display, floating center console, adjustable ambient lighting, wireless device charging and a 12-speaker. The range-topper takes the sound system to 16 speakers, adds a panoramic sunroof, front seat ventilation and massage function, rear seat heating, a head-up display, plus adaptive shocks working larger 22-inch wheels. The Sport Touring (ST), as one might expect, adopts black trim, including in the grille, and black 20-inch wheels.  Buick added standard ADAS perks like automatic emergency braking with intersection support, blind-spot monitoring with steering assist, plus lane-keep assist as standard. And Super Cruise will be an option. All told, it's a healthy improvement in features for relatively small price increases.

March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness