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Buick struggling to keep up with Encore demand

Buick is having a hard time keeping up with demand for its all-new Encore mini-CUV, according to a report from Automotive News. The stylish, lifted five-door went on sale in January, but dealers have reported that supplies have dwindled after the initial high demand, taking the proverbial "wind out of the sails."
General Motors admits that it underestimated demand for the diminutive Buick, which is built in Korea and sold as the Opel Mokka in Europe, where it's also seen success. Buick spokesperson Nick Richards told AN, "We increased production, so there have been a lot more landing within the last month."
Buick has done a booming business, though, even with its limited supply of Encores. With over 12,000 units sold in the first half of 2013, the small CUV is on pace to annihilate industry analysts' estimates, which predicted no more than 18,500 units in 2013. We're not entirely surprised. When we first drove the Encore late last year, Autoblog professed that we had no idea how sales would turn out, as the Encore wasn't really entering into an established segment. Even so, wefound a surprising amount to like in the Encore, enough that we "wouldn't bet against it" being a major success.

GM program sees dealers taking on way more loaner cars

Given the volume of vehicles we're talking about, this is a significant development for GM's bottom line. Bring your car into the dealership for service, and you may need a loaner car in exchange. And with so many recalls being carried out, that means a lot of loaners – especially at General Motors dealerships. That could be one of the reasons why GM is massively expanding its loaner fleet program. While many Chevrolet and Buick-GMC dealerships have an on-site rental car location operated by a third party like Enterprise (which may or may not provide a GM vehicle), others manage their own loaner fleets. But while the range of dealerships operating such fleets was once small, reports Automotive News, the number has been growing rapidly: from the locations responsible for only 20 percent of those brands' sales two years ago to about 90 percent today. The impetus for that growth comes down to a massive expansion of GM's Courtesy Transportation Program. The initiative encourages dealers to ramp up their loaner fleet to a maximum size determined by GM, with a mix determined by the dealer itself, so that a showroom in Texas can be bolstered with a fleet of pickup trucks and a dealer in California can employ more Volt and Camaro Convertible loaners. The dealership gets a $500 credit for each vehicle its puts in its fleet, and can use those vehicles as loaners for service customers, as multi-day test drivers or to rent out separately. The vehicles remain in the dealer's fleet for 90 days or 7,500 miles, then they can be sold as used, but with new-car incentives. The dealer gets a fleet of loaners, customers get to use the loaners, try out a new car overnight or buy a barely used car with attractive incentives, and GM gets to clock more sales. But therein lies the kicker: the automaker counts the dispatch of the loaner new vehicle to the dealership as a new-car sale, which could end up distorting its sales figures. Counting loaner vehicles as sold vehicles is something of an industry-standard practice, but given the volume of vehicles we're talking about, this is a significant development for GM's bottom line. One dealership - Paddock Chevrolet in Kenmore, NY, for example - had no loaner fleet two years ago, but now runs a fleet of 50 vehicles. Multiply that by the 4,000 or so dealers GM has across America and you're talking about the potential for hundreds of thousands of these sorts of sales.

China's Buick Envista crossover is coming to the United States

Confirming an earlier rumor, Buick has announced that the Envista crossover it unveiled in China earlier in 2022 will travel across the Pacific and land in American showrooms. The fastback-like soft-roader's main mission will be to lure younger buyers into the firm's showrooms. "[The Buick Envista is] already in production in China, off the design of the Buick Wildcat. Getting ready for the United States here as well; just a beautiful addition to the Buick line-up," said General Motors president Mark Reuss during a conference call in November 2022. His announcement asks more questions than it answers. We don't know when the Envista will make its American debut, whether it will be imported from China or built elsewhere, or precisely where it will slot in the Buick range. Enthusiast website GM Authority speculates that we could see the model in time for the 2024 model year and that the lineup will include an upmarket trim level with the Avenir designation. Technical details will be released closer to the Envista's on-sale date. For context, the version sold in China carries a base price of RMB 150,000, which represents about $21,000 at the current conversion rate, and ships with a turbocharged, 1.5-liter four-cylinder engine rated at 181 horsepower and bolted to a continuously variable transmission (CVT). It's available with a pair of 10.25-inch displays (one for the instrument cluster and one for the infotainment system), a surround-sound system, and a sporty-looking appearance package named GS (that should raise some eyebrows from the long-time Buick fans out there). Convincing young motorists to put the Buick brand near the top of their shopping list will be just one of the Envista's tasks. On a secondary level, it also previews the design language that will permeate the rest of the range (including a series of EVs) in the coming years. Related video: Featured Gallery 2022 Buick Envista, Chinese-spec model Buick Crossover