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Audi: record profit as 'biggest product initiative' in its history gets underway

Audi Group CEO Markus Duesmann   Even as the Audi Group (VOW.DE), VW’s luxury division, is in the midst of a huge EV transformation it still needs to perform where it counts — the bottom line. And so it is doing just that.  On Thursday the Audi Group - which is dominated volume-wise by Audi, but also includes Bentley, Lamborghini, and Ducati - posted record revenue and operating profit in 2022. That shouldnÂ’t be a surprise given what the industry has been seeing at the highest end of the market - record performances despite macroeconomic jitters across the globe. But that it's happening as the group is noteworthy.  “We are on the verge of the biggest product initiative in our history,” Audi Group CEO Markus Duesmann said at a news conference earlier on Thursday. “By 2025, we will have launched around 20 new models, more than 10 of which will be all-electric. We have set the course to go 100% electric. By 2027, we seek to offer an all-electric vehicle in each core segment.”   This is all part of Audi GroupÂ’s Vorsprung 2030 plan, which seeks to have all of the groupÂ’s new models be electric by 2026 — and to end traditional gas-powered engine production by 2033. To that end, the group saw EV deliveries jump 44% (in 2022) compared to 2021 to over 118,000 vehicles, with the share of EVs rising to 7.2% from 4.8% in the prior year. Audi is also launching its first EV using the PPE (premium platform electric), which was developed together with Porsche. That EV, the Audi Q6 e-tron, will be unveiled later this year. (Past Audi EVs shared corporate parent VWÂ’s electric platform.) “With the Audi Q6 e-tron, e-mobility is coming from Ingolstadt (Audi HQ) for the first time,” Duesmann said in a statement. “To this end, weÂ’re also building a dedicated battery assembly facility on site. This will enable us to retain important know-how here in Germany and train our employees in future fields.” AudiÂ’s German rivals of course are also leaning in hard on their EV transformations. That makes it all the more important that Audi get its EV strategy right—and launched in a timely manner.

First new Bentley Blower built since 1930 is now being tested

Just over a year after announcing the program, Bentley has finished building its first Blower car since 1930. It's called "Car Zero" since it's not one of the 12 customer cars. Instead, this first car is a prototype that will undergo testing before the customer cars begin production. Bentley says this car took 40,000 hours to complete. The company figured out how to build it based on existing tooling and blueprints, as well as laser scans of the components in the company's 1929 race car on which the continuation models will be based. The company collaborated with a variety of outside companies for help with the frame, radiator shroud and leaf springs. The frame was built by a company that builds and restores boilers for steam engines. Bentley itself also built a custom stand so it could hook up the recreated 4.5-liter supercharged four-cylinder to its modern-day engine dynamometers for break-in. Now that this prototype has been completed, Bentley will begin testing it for durability. The planned testing should recreate just under 22,000 miles of regular driving and nearly 5,000 miles of track driving. The company will also do a top speed run with it. Once testing is complete, Bentley will start building the 12 customer cars, all of which have been sold and specified. While many are likely excited about this new Bentley, there are a handful of car enthusiasts that probably don't share the excitement. Earlier this year, several of these wealthy enthusiasts, including fashion mogul Ralph Lauren, sent a letter to Bentley expressing concerns that these continuation cars will reduce the value, both monetary and intrinsic, of the original cars. The complaint obviously hasn't had an effect on Bentley's plans. Related Video:

Bentley builds its final 6.75-liter V8, ending a 61-year production run

Bentley has just finished its very last 6.75-liter V8. While engines come and go, this is significant because Bentley has been building this engine, known as the L-series, for 61 years. This final engine will go in the 30th and last Bentley Mulsanne, a 6.75 Edition by Mulliner, marking the end of the flagship sedan. The L-series engine was first introduced in 1959, and according to Bentley, it was developed in order to develop more power than its existing inline-six without adding weight or taking up more space. The engine in fact weighed 30 pounds less than the six-cylinder, and it made about 180 horsepower. That original engine "only" had 6.2-liters of displacement, and it wasn't until 1971 that it would reach 6.75 liters thanks to increased stroke. This final version of the engine is significantly different from its fuel injection to its twin-turbochargers, but is based on the same design. And with 530 horsepower and 811 pound-feet of torque, it's the most powerful iteration of the engine. At 61 years, the Bentley engine is arguably the V8 with the longest production run. While the first-generation Chevy small block V8 was introduced earlier for the 1955 model year and is still built in crate engine form, GM stopped using it in production cars in 2002. Far fewer Bentley engines were built, though, with a total over 36,000, as opposed to the millions of Chevy small blocks in the world. Of course, volume is sort of the antithesis of what makes a Bentley a Bentley. With the 6.75-liter engine out of production, all of Bentley's engines are derived from VW Group engines, from its W12 to the plug-in hybrid V6. Related Video: