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Bentley's next model gets Airline Seat Specification option

Bentley is preparing to add a fifth model to its line-up. The company isn't ready to reveal the car's identity — though we think we know what we're looking at — but it announced that the mysterious vehicle will be available with an option called Airline Seat Specification. If you travel in economy class, there is absolutely nothing glamorous about an airline seat: it's often thinly-padded, cramped, and not nearly as clean as we like to imagine. Bentley's new option takes inspiration from the front of the plane, however, where business class and first-class passengers fly. Buyers who order the Airline Seat Specification option will get a car whose individual rear seats are 22-way power-adjustable, feature what the firm calls an "auto climate sensing system," and benefit from an advanced postural adjustment technology that offers 177 individual pressure changes possible across six zones. Bentley proudly calls this the most advanced seat ever fitted to a car. The company is also embedding lighting elements into the door panels. Called Bentley Diamond Illumination, this system consists of 12 LEDs integrated into the front door panels and 22 LEDs integrated into the rear door panels. They're configured to shine through small holes in the upholstery. The result is shown in the image above, though other designs may be possible. Bentley pointed out that the model it's preparing to unveil will offer no less than 24 billion (yes, billion!) unique possible configurations of trim specification alone. As for the rest of the car, nothing is official yet but we're fairly sure that we're looking at a long-wheelbase version of the Bentayga. We'll have a better idea of what Bentley has in the pipeline when the model makes its debut online on May 10, 2022, at 12:30 p.m British time. Related video:

2014 Bentley Continental GT Speed Convertible runs topless through Motown

Looking cool in blue (better than the Grimace-purple we saw a few weeks ago), with strong, tailored bodywork and a one-percenter-approved face, the 2013 Bentley GT Speed Convertible is right at home with all the exotic metal on the floor of Cobo Center here at the Detroit Auto Show.
You've already read about (or should have) the 616-horsepower, 590-pound-feet-of-torque 6.0-liter W12 engine that hides under the hood of the GT Speed droptop, and you've no doubt remembered the ludicrous top speed of 202 miles per hour. Impressive stats, all.
All that's left, then, unless you've got a wild hair to reexamine the full-fat Bentley press release (available below), is to direct you to the oven-fresh gallery of live images that we've compiled, just for you.

Bentley creates buzz with 'flying bees,' enters honey business

Bentley’s Crewe factory has bees now. Yes, itÂ’s the same Bentley as the one youÂ’re thinking of. TheyÂ’re called “flying bees.” WeÂ’ll hand it to Bentley, thatÂ’s a solid name. This means the British luxury car maker is officially getting into the honey business. We joke, but there will definitely be Bentley-branded honey as a by-product of this nature venture. The bee announcement came in a press release. In total, Bentley is adding 120,000 honey bees to live in two massive (Bentley-branded) hives. Bentley says that amount of bees is capable of producing about 33 pounds of honey per year, which Bentley claims is about 50 jars worth. How much will a jar of Bentley honey cost? Considering how exclusive itÂ’ll be, we imagine itÂ’s more than you can afford, pal. Onwards to the real reason Bentley is doing this. ItÂ’s part of a biodiversity initiative Bentley continues to work toward. “Bee populations are in decline in the U.K., so installing two hives to help boost biodiversity is a great way to make use of the grassland at the edge of the site. Our ‘flying beesÂ’ are honey bees that have been bred by local beekeepers with over 50 yearsÂ’ experience. With their help, weÂ’re checking on them every week and itÂ’s great to see that theyÂ’re already starting to produce the first Bentley honey,” Bentley said in a statement. The hives were installed far from the actual manufacturing facility on site, so you likely wonÂ’t be met with any unexpected guests upon taking delivery of your Bentley. You might remember that Ford hopped on the bee game first a few years back. Even if itÂ’s a small effort, itÂ’s always cool to see anyone trying to save the bees. We donÂ’t want to be caught in a Black Mirror-like situation with mechanical, autonomous bees doing the work for us after all.