21' Propeller Wheels With Red Calipers on 2040-cars

Auto blog

Bentley releases special Pikes Peak edition Bentayga

Hot on the heels of its SUV class Pikes Peak record, Bentley is dedicating a special Limited Edition to the hill climb-prepared Bentayga. 10 specially outfitted cars will bear the Pikes Peak Bentayga name and badging. The 10 cars will all have the six-liter twin turbo W12 engine with 600 horsepower, paired to an eight-speed automatic transmission and a permanent four-wheel-drive system. There's adaptive air suspension and Bentley's 48V Dynamic Ride active anti-roll system. However, not all of the cars will be finished in the dazzling Radium Satin lime green, as Beluga Black paint is also an option. The carbon bodykit is standard, as is a Mulliner interior package with lime-colored accents and Alcantara on the seats, the door cards and the steering wheel. On the dash is a green motif of the Pikes Peak course, and a matching counterpart can also be seen on the front fenders. The wheels are also two-tone, painted in Beluga with lime green accents. The Pikes Peak edition Bentayga will be available to be ordered both in the United States and Europe from August onwards. We expect a majority of the limited edition cars to find owners across the pond from Crewe. Related Video: Featured Gallery Bentley Bentayga Pikes Peak Edition Image Credit: Bentley Bentley SUV Luxury Performance pikes peak bentley bentayga

First Bentley to race at Le Mans sells for over $3.7 million

What's the big deal with Bentley? After all, the luxury marque has spent much of its life as a Volkswagen sub-brand or Rolls-Royce understudy. Well the big deal is, in short, racing provenance. In its very early days, before it became an nouveau riche status symbol, Bentley staked a claim as a force in the motorsports world. And people who remember that still hold the brand in high regard. Case in point: The first Bentley to race at the 24 Hours of Le Mans has just sold for more than $3.7 million. This year marks the 100th anniversary of the famed French enduro, hailed by many as the greatest auto race in the world. In 1923 Bentley 3-Litre, chassis 141 became the first of many to enter the race. In fact, it is billed as the first international entrant, period.  Prior to its arrival at Circuit de la Sarthe, the car had been raced by WWI veteran and Bentley dealer John Duff at the Double 12 Hour at Brooklands. At the time 24-hour races had been outlawed in the U.K. due to noise so the race was divided into two segments. Duff set 38 international records as he covered 2,082 miles at an average 86.79 mph. Based on that success, he asked founder W.O. Bentley to help him prep the car for a new day-long race in France. Duff and his co-driver Frank Clement, a Bentley factory test driver, managed to finished fourth despite a hole in the fuel tank caused by a rock on the track in this pre-paved era. Along the way, they set a lap record of 66.69 mph average speed. Duff and several other racers became known as the Bentley Boys, a cadre of free-wheeling daredevil rascals. Bentley, Duff and Clement returned the following year and won the race outright. The Bentley Boys would then set a four-year streak from 1927-30 at the fledgling event, cementing the brand into legend. Then Rolls-Royce bought the company in 1931 and ceased its racing activities. A Bentley works car would not appear on the starting grid at Le Mans until the EXP Speed 8 in 2001. Despite its pivotal role in Bentley history, chassis 141 was pretty much treated as a used car after its retirement. According to the brokerage firm that arranged the $3.7 million sale, at some point a local undertaker covered the rear and used it as a wagon, perhaps for macabre cargo.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.