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Bentley names new CEO for the Americas

Bentley has announced a shift in its upper ranks that will see Michael Winkler take the reins as head of its operations in the Americas. A longtime sales executive and regional manager, Winkler has worked for Porsche in locations around the world, and comes to Bentley from his previous position as director of Australian operations for Jaguar Land Rover. In his new capacity as president and CEO of Bentley Motors Inc. – the office responsible for handling the brand's operations across the Americas – Winkler will report to Kevin Rose, the Bentley board member for sales and marketing. Winkler succeeds Christophe Georges, who moves back to the head office as director of product and marketing. The British automaker has 53 dealerships across the Americas, accounting for 29 percent of its global sales last year. Its American operations are based at 2200 Ferdinand Porsche Drive in Herndon, VA. MICHAEL WINKLER NEW PRESIDENT AND CEO OF BENTLEY MOTORS INC. (Crewe/Herndon 26th January 2015) Bentley Motors today announced that Michael Winkler will become President and Chief Executive Officer of Bentley Motors Inc., the regional office for Bentley Motors in the Americas, with effect from 1st April 2015. He succeeds Christophe Georges, who was recently appointed Director of Product and Marketing for Bentley's global organisation. Winkler will report directly to Kevin Rose, Bentley's Member of the Board for Sales, Marketing and Aftersales. Rose commented: "The Americas region plays a key part in Bentley's global success, our biggest market with more Bentley customers than anywhere else in the world. I am delighted to welcome Michael to Bentley, and look forward to working with him to drive our brand and network presence further." Winkler has more than 30 years of experience in the automotive industry, holding a number of international positions, working with Porsche in Germany, North America and Australia, and joins Bentley from Jaguar Land Rover, where he held the position of Managing Director of the company's Australian division. The Americas remained Bentley's number one market throughout 2014, closing the year delivering 3,186 cars, up from the 2013 number of 3,140. This accounted for 29% of total global deliveries. There are 53 Bentley dealerships throughout the Americas, with the corporate headquarters based in Herndon, Virginia.

Bentley Bentayga strips a little more at the Nurburgring

Engineering its first SUV undoubtedly poses a number of challenges for the team at Bentley. It's got to ride cushy enough to satisfy upscale customers, the performance capabilities to live up to its claims, and the off-road chops to keep up with a Range Rover. It's a heck of an occasion to rise to, but the crew from Crewe is hard at work to bring it all together, as you can see from this latest batch of spy shots. Spied entering the Volkswagen Group's test facility at the Nurburgring, this pre-production prototype for the upcoming new Bentayga is still wearing some light camouflage – particularly around the head- and taillights – but looks about ready to hit showrooms. It's even got its brightwork in place. We'll still have to hold on a while longer to see all the finished details, but it's already abundantly clear that Bentley has gone to some lengths to make sure it looks better than the EXP 9 F that first dipped the company's toes in the crossover waters.

Bentley marks 95th anniversary with special Mulsanne

The top end of the new car market seldom seems to need much justification for rolling out a new special edition - other than bringing in a few extra bucks and making its customers feel extra special in the process. Bentley, for its part, is celebrating its 95th anniversary this year, and to mark the occasion has released a special edition of its top-of-the-line Mulsanne saloon.
Called the Mulsanne 95, the limited-edition limo gets three very British color options, dark-tint finish for the Flying B hood ornament and special 21-inch wheels. Step inside and you'll find two-tone blue and white leather with red top-stitching, with a 95 motif embroidered into the seats and special illuminated treadplates, all offset by special Fulbeck Walnut panels that come from a single, giant walnut tree some 300 to 400 years old that came down in a storm in Lincolnshire in 2007.
Buyers will be able to choose between Britania Blue, Empire Red or Oxford White, but only 15 examples will be made available, and all exclusively in Bentley's home UK market.