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VW Group shareholders demand Bentley return to profit

The Volkswagen Group's main shareholders are giving British ultraluxury division Bentley an ultimatum to turn around its finances and start earning a profit. The Piech and Porsche families did not say what would happen if the brand fails to return to the black, but they said it should happen within two years. "The important thing is for every (VW Group) brand to generate a reasonable contribution again," Wolfgang Porsche told the subscription-only Frankfurter Allgemeine Zeitung, as relayed by Automotive News. "That is not currently the case at Bentley, and we are not satisfied." Volkswagen Group has not yet issued its report for full-year 2018, but Bentley had lost the equivalent of $157 million through the first nine months on an 11 percent decline in sales. In 2017, Bentley sold 10,566 vehicles globally, with revenue down 9.2 percent from 2016. VW Group apparently cites the slow rollout of the Continental GT and the British pound's lower value amid Brexit talks, which makes the many parts it sources from continental Europe more expensive, as among the reasons. A German study last summer claimed that Bentley lost a little more than $19,000 on each car. Adrian Hallmark started as CEO in February 2018 after heading global brand strategy for Jaguar. Bentley in 2018 released the all-new 2019 Continental GT after a nine-month delay, and it revealed the GTC convertible version in Los Angeles. Hallmark has said 2019 "is a conversion year to a better business model" after a year plagued by problems that also included European WLTP certification. He announced last year the luxury brand would no longer build new sports cars, though the brand says it's still committed to the idea of the two-door GT. Bentley has also said it wants electrified versions of all its models by 2025, which will be an expensive proposition and will likely including plug-in hybrid versions of current models.

Bentley SUV sheds some camo

Bentley keeps itself busy and on our minds with ever-faster versions of the Continental family and even, most recently, of the Mulsanne. While a new coupe is said to be around the corner, the biggest project Crewe has going on at the moment is its new SUV. And this is our clearest look at it yet.
Spied with less camouflage than ever before while undergoing testing near the Nürburgring, Bentley's as-yet unnamed sport-ute is being based on the same new platform that will underpins the next Volkswagen Touareg, Audi Q7, Porsche Cayenne and - if finally approved - the production version of the Lamborghini Urus concept.
Bentley's is sure to be one of the higher-end models to be based on that platform, opening up a new segment soon to be populated as well by the upcoming Maserati Levante, Range Rover Sport SVR and other potential ultra-high-end SUVs and crossovers from the likes of Land Rover, Aston Martin Lagonda and Daimler's restrategized Maybach.

On any given Sunday, there'll be a Bentley racing somewhere

Most of us would regard Bentley more as a luxury marque than a racing one. Sure, it dominated Le Mans in the 1920s with five wins (four of them consecutively), but that was a long time ago. It won again in 2003, but that was an exception – right? Bentley doesn't actually race much anymore, does it? The short answer is: yes, yes it does. The automaker rolled out the Continental GT3 a few years ago, following sister companies Porsche, Audi, and Lamborghini into the category. Now you may be scoffing something along the lines of "yeah but it's only GT3," but while you're doing that, Bentley Motorsport is steadily ramping up its racing program. This year we'll be able to see Contis racing in "more than 90 top-level GT races around the world." Count out the off-season that's now drawing to an end as the racing season gears up and you're talking about two races every week. Yeah, that's right: Bentley will, on average, be competing in two races each week somewhere in the world. Those races will be part of series like the Pirelli World Challenge here in America, the Blancpain Endurance Series in Europe, the ADAC GT Masters in Germany, the British GT Championship, and the GT Asia series. So wherever you live, there's bound to be a race coming up where you'll be able to see the Continental GT3 racing towards the finish line. Of course the Bentley Team M-Sport works squad won't be contesting all of those races itself. It has an array of customer and partner teams lined up for series around the world. Instead of fielding, for instance, a works entry in the Nurburgring 24 Hours this year, it'll deligate to the Bentley Team Abt Sportsline. But that's just one of the 90 races in which the Continental GT3 will compete this season, and we're looking forward to seeing how it fares in each. Related Video: BENTLEY ANNOUNCES LARGEST RACE PROGRAMME YET - Bentley Motorsport races across the globe in 2016 - Works team adds Blancpain Sprint Series to calendar - Wolfgang Reip becomes latest Bentley Boy 22 March 2016, Crewe – Bentley Motorsport will contest more than 90 top-level GT races around the world in 2016, as both its works and customer team programmes expand. The Bentley Team M-Sport works outfit will now enter the full Blancpain GT Series and welcomes Wolfgang Reip to the Blancpain Endurance Series line-up.