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VW Group plan puts Porsche in charge of a 'super-premium' division

An Automobile report looks into what's happening on the organizational and technical sides of the Volkswagen Group, and what those changes could mean for the premium brands. The wide-angle view is that Porsche appears to have been anointed to "coordinate the future activities" at Audi, Bentley, Bugatti and Lamborghini. Audi would cede Lamborghini guardianship to Stuttgart, and Ducati — via a new concern called Ducati Enterprises — would become the shepherd for VW's other Italian investments. Executives target Jan. 1, 2019, to complete the reshuffle. VW wants to save a boodle by tying up four of its five top-tier brands, and putting the one with the highest ROI in charge. Porsche, within its own house, wants to reduce expenditures by $2.3 billion per year over for four years, the savings already earmarked for improving internal processes like R&D and production. Having Porsche share those gains as well as lead development of platforms, components and future-tech strategies for the sister sports car brands could benefit everyone. In the near-term, the brands have their own plans: Bugatti CEO Stephan Winkelmann is said to want a Chiron Superleggera, a roofless and "completely reskinned" Chiron Aperta, and a track-only Chiron SS. The Superleggera could take the Chiron Sport's and Divo's Jenny Craig routines even further. The Aperta seems a natural successor to the Veyron Grand Sport, a natural evolution of the recently introduced Sky View roof, and a reskin might include numerous Divo cues. It's also said Bugatti's considering "an all-electric high-end model" in conjunction with Porsche, Rimac, and Dallara, but name one supercar or hypercar manufacturer that isn't considering a lightning-fast EV. Lamborghini, deep into work on follow-ups for the Huracan and Aventador, might get a bit of a bump with the new plan. The carbon "monofuselage" for the next V12 flagship is said to be too far developed and too complex to scrap. It puts two electric motors on the front axle, batteries in the middle, and a naturally aspirated V12 with around 770 horsepower plus another e-motor with 402 horsepower in back. The Huracan is said to get a version of the same carbon architecture at the moment, but the corporate reorganization might press pause on it. Automobile says options include continuing the Huracan/ Audi R8 twinning, but that depends on Audi saying "Ja" to a third-gen R8 with Lamborghini bones.

Meet the Bentley Inspirator, your A.I. Bentayga configurator

The future of the car configurator just sprouted a tender new shoot. The Bentley Inspirator app relieves Bentayga buyers of most of the heavy lifting when they're trying to sort out what kind of image they want their super-luxe SUV to project. Usable on any Apple iOS device, the app plays a video and then scans the viewer's face for emotional cues. The video changes based on the viewer's responses to on-screen images, so theoretically, two viewers shouldn't see the same video. The app achieves this by noting 34 "facial landmarks" based on an "emotion data repository" filled with "more than 12 million emotion data points" provided by 3.4 million faces from 75 million countries. At the end of the film, the app suggests a Bentayga configuration, from colors to veneers to wheels. Now fresh from the effort, the prospective customer can apply all of his or her energies to fine tuning the result. You can download it from Bentley's site or the app store, watch the video of how it works above, and check out the press release below. Related Video: BENTLEY INSPIRATOR: PERSONAL PREFERENCE BROUGHT TO LIFE - Inspirator app is the next generation of digital car configurator - Emotion-recognition technology interprets users' facial expressions and generates vehicle configuration - Bentley Inspirator application available to download now at www.bentleymotors.com/inspirator and in Apple App Store (Crewe, 21 October 2015) Personal style preferences can now be transformed into recommendation, with Bentley's latest innovation: the Inspirator. The application monitors the users' facial expressions and reactions and interprets them in order to configure the perfect Bentley for them. Utilising any iOS device's camera function, the application's facial and emotion recognition software measures and analyses the viewer's emotion based on nuanced facial expressions. 34 facial landmarks are identified at 15 frames per second, as the viewer reacts to stimulating film content. The accurate emotion metrics algorithms are built using the world's largest emotion data repository – 3.4 million faces have been analysed in 75 countries amounting to more than 12 billion emotion data points. The viewer's reactions dictate a unique film narrative; the film changes according to what the user responds to most positively, but also deciphers their preferences, creating a unique configuration revealed at the end of the film.

Bentley's new rear seat entertainment system aims to make the rich life even easier

Bentley has a new rear seat entertainment system that aims to make watching content on the rear seat screens much easier. It’s simply named Bentley Rear Entertainment, and itÂ’s going to be available on both the Bentayga and Flying Spur. What makes it noteworthy is the systemÂ’s ability to cast via your mobile device. You can simply select the BentleyÂ’s screens via your streaming app of choice on your phone (so long as the phone is connected to the in-car WiFi), and itÂ’ll splash up onto the HD screens. Thankfully, itÂ’s configured to work with both iOS and Android devices. Think of it as a glorified Chromecast situation. ItÂ’s convenient and super easy to make work. ThereÂ’s only one weird wrinkle to speak of. While you can “cast” content from any streaming service like Amazon Prime, Hulu, Disney+ and Apple TV+, Netflix comes pre-installed on the system. This means that while you can use your phone, you could also just use the entertainment system's built-in Netflix app. One last thing you can do with your phone, though, is mirror it on the screen. This literally just displays exactly whatÂ’s on your phone up on the screen in front of you, in case there were photos or videos you were interested in sharing with the backseat. Aside from the phone connectivity, Bentley equips the 10.1-inch screens with HDMI ports. That means you can bring a gaming console or even third-party streaming sticks like an Amazon Firestick. As for audio, Bentley provides you with special Bluetooth headphones for the car. You can also pair your own headphones, plug into the auxiliary jack, or simply have the audio play over BentleyÂ’s superb Naim audio system. The dual screens themselves are also new technology and feature 1080p resolution with touch controls. Bentley doesnÂ’t detail pricing for the system, but itÂ’s a no-brainer for any Bentley buyer who is being driven around, or is driving others around. WhatÂ’s another few thousand dollars at Bentayga and Flying Spur prices anyway? Related video: