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Bentley names new CEO for the Americas

Bentley has announced a shift in its upper ranks that will see Michael Winkler take the reins as head of its operations in the Americas. A longtime sales executive and regional manager, Winkler has worked for Porsche in locations around the world, and comes to Bentley from his previous position as director of Australian operations for Jaguar Land Rover. In his new capacity as president and CEO of Bentley Motors Inc. – the office responsible for handling the brand's operations across the Americas – Winkler will report to Kevin Rose, the Bentley board member for sales and marketing. Winkler succeeds Christophe Georges, who moves back to the head office as director of product and marketing. The British automaker has 53 dealerships across the Americas, accounting for 29 percent of its global sales last year. Its American operations are based at 2200 Ferdinand Porsche Drive in Herndon, VA. MICHAEL WINKLER NEW PRESIDENT AND CEO OF BENTLEY MOTORS INC. (Crewe/Herndon 26th January 2015) Bentley Motors today announced that Michael Winkler will become President and Chief Executive Officer of Bentley Motors Inc., the regional office for Bentley Motors in the Americas, with effect from 1st April 2015. He succeeds Christophe Georges, who was recently appointed Director of Product and Marketing for Bentley's global organisation. Winkler will report directly to Kevin Rose, Bentley's Member of the Board for Sales, Marketing and Aftersales. Rose commented: "The Americas region plays a key part in Bentley's global success, our biggest market with more Bentley customers than anywhere else in the world. I am delighted to welcome Michael to Bentley, and look forward to working with him to drive our brand and network presence further." Winkler has more than 30 years of experience in the automotive industry, holding a number of international positions, working with Porsche in Germany, North America and Australia, and joins Bentley from Jaguar Land Rover, where he held the position of Managing Director of the company's Australian division. The Americas remained Bentley's number one market throughout 2014, closing the year delivering 3,186 cars, up from the 2013 number of 3,140. This accounted for 29% of total global deliveries. There are 53 Bentley dealerships throughout the Americas, with the corporate headquarters based in Herndon, Virginia.

Bentley Bentayga SUV to come in hybrid, diesel variants in 2017

The Bentley Bentayga SUV will add plug-in hybrid and diesel variants in 2017, a year after the W12-powered model launches around the world. The hybrid variant will be able to travel about 31 miles on electricity. It will have a V6 or V8 gasoline engine to extend range, though a final decision has not been made as to which one will be used, CEO Wolfgang Durheimer said. The diesel, a V8, will be the first in a Bentley. The company confirmed "Bentayga" as the name of its new SUV at the Detroit Auto Show. Speaking to Autoblog on the show floor, Durheimer said the British luxury maker has high ambitions for its upcoming model. It expects to sell 3,500 copies of the SUV globally in 2016, which would lift the company's total sales to around 15,000. About a quarter of the Bentayga's sales volume is projected to come from US customers. Bentley can't take orders because the vehicle hasn't been officially priced yet, but it already has a list of 4,000 customers who are interested in buying the SUV, and most have put down deposits. "Our customers liked the idea," Durheimer said. "We see a growing SUV market share around the world." The Bentayga has changed since the concept, called the EXP 9 F, debuted at the 2012 Geneva Motor Show, and the front has been modified to look more like Bentley's production models. The interior, however, remains close to the original concept. Image Credit: Bentley Green Detroit Auto Show Bentley SUV Diesel Vehicles Hybrid Luxury 2015 Detroit Auto Show bentley bentayga

Now you can order a Bentley with real stone trim

Order up a new Bentley and you'll have some choices to make. After choosing which model, you'll need to select from over a hundred standard exterior paint colors and a staggering array of trim options – and now, interior stone veneers. Mulliner will now outfit your Bentley with actual stone trim. Now we know what you're probably thinking: stone adds weight. But here's the kicker: Bentley's new stone veneers measure just 0.004 inches thick. That's less than the breadth of a human hair, and (according to the automaker) makes these trim pieces not only very lightweight, but also translucent. The rocks are sourced from quaries in India, cured using fiberglass and resin, and finished by the Mulliner coachbuilding team back at the factory in Crewe, England. Customers will be able to select between a natural finish or in four tints to install on a new Continental or Flying Spur. So if you were hoping for a little extra ballast in your 5,300-lb Bentayga or 6,000-lbs Mulsanne, we're afraid you'll just have to choose a different interior accent. STONE VENEERS BY MULLINER – THE NEXT LEVEL OF MODERN BRITISH LUXURY - Bentley pushes boundaries of cabin luxury with new and rare materials - Lightweight and contemporary feature developed by Mulliner - Four exclusive colours: Galaxy, Autumn White, Terra Red and Copper (Crewe, 04 January, 2016) Bentley Motors' bespoke coach-building division, Mulliner, is introducing the next level of modern British automotive luxury – stone veneers. This innovative interior finish utilises state-of-the-art stone veneer technology to make a luxurious, contemporary feature of a natural product formed over 200 million years. The slate and quartzite stone is sustainably sourced from hand-selected quarries in Rajasthan and Andhra Pradesh, India – a nation with an ancient and rich culture of stone masonry. The sections of stone are split from larger pieces and cured using glass fibre and a bespoke resin. Finally, they are shaped and hand finished by Bentley's world-renowned Mulliner coachbuilding team at the company's headquarters in Crewe, England. The stone surfaces of the veneers are just 0.1 mm thick, meaning that they are both extremely light and translucent, allowing the elegant grain and pattern in the stone to be visible to the interior occupants.