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Bentley announces new S package for Continental GT, GT C

As Bentley's Continental lineup soldiers on dutifully toward a world without big internal combustion engines, Bentley is doing its best to soften the blow for fans of barrel-chested power. While the W12 may be on its way out the door, Bentley's V8 Continental GT and GT C are getting a little extra spark in the form of a new driving-oriented S package that borrows some interior and exterior queues from the Speed series.  "Owners of Bentley’s two-door models have long appreciated the breadth of choice available to them, from the towering performance of the 6.0-litre W12 Continental GT Speed to the characterful beat of the 4.0-litre Continental GT V8," Bentley said in its announcement. "Now, with the arrival of the Continental GT and GTC S, owners can choose to emphasize the sporting character of the 4.0-liter V8-powered Bentley Continental GT, thanks to a package of performance-focused design and engineering features." Bentley says the S package is for those who are focused on driving pleasure. Standard equipment includes a sport exhaust (the better to announce the presence of that 542-horsepower V8) and Bentley Dynamic Ride, along with a set of 22-inch wheels that are unique to the S model. Inside, the upgraded sport seats bear "S" embroidery, and the dark theme employed on the exterior accents continues on the dash and upholstery. The instrument cluster graphics are unique, as well.  "The new S range adjusts the Bentley grand touring recipe to center on the pleasure of driving – an opposing yet complementary emphasis to the 'Wellbeing behind the Wheel' concept of the recent, comfort-centric Azure range launch," Bentley said.  Related video: Our Bentley Continental GT First Edition is here | Behind the Wheel S01 // E05

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Bentley Bentayga V8 specs and pics revealed: It's the sporty one

The glitzy, opulent Bentley Bentayga has so far only been available with a twin-turbocharged W12 in the United States, but that's going to change now that the company has unveiled the V8 version. The Bentayga V8 uses a twin-turbocharged 4.0-liter V8 that, despite having two liters less displacement and four fewer cylinders, still makes a healthy 542 horsepower and 568 pound-feet of torque. Those numbers are only official for Europe, though, as numbers for the United States are being finalized. It's not a whole lot slower than the W12, either, with a 0-60 mph time of 4.4 seconds and a top speed of 180 mph. The W12 hits 60 in 4.1 seconds and has a top speed of 187 mph. What is a bit odd is that Bentley is marketing this V8 model as the "sporty" one, despite not being as fast as the W12. In support of the sporty identity, Bentley has endowed the V8 Bentayga with more aggressive looks inside and out with a black grille and unique dual exhaust tips, as well as an optional carbon fiber trim for the interior. To back up the looks, the Bentley Bentayga V8 also has the option of carbon-ceramic brakes. And they're truly massive with 17.3-inch rotors at the front, and 14.6-inch units in the rear. The front rotors are clamped by 10-piston calipers, too. Bentley claims the front brakes are the largest in the world. The V8 Bentayga also can claim a roughly 100-pound weight advantage compared with the W12, though whether you'll notice that in an SUV that weighs over 5,000 pounds is debatable. Pricing and availability haven't been announced for the Bentayga V8 yet. We would expect it to arrive at dealers by the end of the year. It will also likely cost less than the W12 model. Related Video: Featured Gallery 2019 Bentley Bentayga V8 View 10 Photos Image Credit: Bentley Bentley Crossover SUV Luxury bentley bentayga