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Average Bugatti owner has 84 cars, 3 jets, 1 yacht

Between Audi, Porsche, Lamborghini, Bentley and Bugatti, the Volkswagen Group has no lack of prestige marques under its umbrella. And while some of these marques may produce models that compete against each other, each seems to be profitable enough in its own right to justify its existence. But what about Bentley and Bugatti? Surely these marques cater to the same customers, right?
Not according to their shared CEO. "The clientele between Bentley and Bugatti is remarkably different," said Wolfgang Dürheimer in an interview with Bloomberg. "The Bentley customer on average owns 8 cars. The average Bugatti customer has about 84 cars, 3 jets and 1 yacht."
That may be a slight exaggeration (we'd have expected three yachts and one jet), but it puts things into perspective: Bentleys are for the one percent. Bugattis are for the one percent of that one percent. Which only goes to show why it's taken Bugatti over eight years to sell 450 Veyrons - a number of units it would take Bentley about two weeks to move, albeit at about one tenth the price.

Bentley rolls out updates across Continental range [w/videos]

Hard as it may be to believe, it's been a dozen years now since Bentley first introduced the Continental GT. After a proliferation of engine variants and body styles, a substantially updated range was launched in 2011, but even that was four years ago. Little wonder, then, that the British automaker has announced a raft of updates for its most successful model line. For the 2016 model year, first of all, the Continental range benefits from some updated styling. There's a revised front bumper and grille, reprofiled fenders with a metallic B vent, a character line running towards the rear fender, a more sculpted trunk lid, a new rear diffuser for the performance-oriented V8 S and GT Speed models, and an array of new 20- and 21-inch wheels. Inside, the Continental has been fitted with new seats – straight-fluted on standard models, diamond-quilted on Mulliner and GT Speed models – as well as new controls and trim. The crew from Crewe has also revised the marque's signature 6.0-liter twin-turbo W12, increasing output from 567 horsepower to 582 and from 516 pound-feet to 531. Bentley's not saying what performance advantage the enhanced twelve-cylinder engine will net, but it doesn't come at the expense of fuel economy: in fact, with a new cylinder deactivation feature, fuel consumption is cut by five percent despite the power boost. Finally the four-door Flying Spur gets some new equipment including wheels, steering wheel, instruments and trim, with the W12 engine (shared with the GT Speed) benefiting from the same cylinder deactivation system to improve its environmental credentials. Look for the updated 2016 model range to be presented at the 2015 Geneva Motor Show, now just weeks away. The video meant to be presented here is no longer available. Sorry for the inconvenience. The video meant to be presented here is no longer available. Sorry for the inconvenience. NEW STYLE AND TECHNOLOGY FOR LUXURY GRAND TOURING - A suite of design upgrades and features for Continental GT family - Continental GT W12 increases to 590 PS and 720 Nm, improving performance and efficiency - Flying Spur offers even more bespoke four door luxury (Crewe, 17th February 2015) Bentley Motors is building on the global demand for the Continental GT family with a suite of contemporary design updates and new exquisite features for its most successful model.

2021 Bentley Flying Spur V8 First Drive Review | Making a scene at the ends of the Earth

Even in the face of fading four-door relevance, a new luxury sedan still turns heads, and that goes double when it’s sporting the Flying B. The 2021 Bentley Flying Spur V8 marks the return of the “entry-level” variant of BentleyÂ’s storied touring sedan, and perhaps for the last time, as parent company Volkswagen appears poised to electrify its flagship luxury brand. As luxury nameplates go, Flying Spur really isnÂ’t all that long-running. It was used on a handful of cars in the late 1950s and early 1960s and then mothballed for four decades, returning in 2005 as part of the same Volkswagen prestige project that brought us the Phaeton. The two were even assembled side-by-side for a brief period at one of VWÂ’s German facilities while BentleyÂ’s factory in Crewe scaled up; that probably went over far better in 2005 than it would have in 1959.  My oldest remaining memory of the (then still a Continental) Flying SpurÂ’s modern incarnation stems from a write-up by a journalist who had embedded with some of VW GroupÂ’s engineers in South Africa. They were subjecting it to hot-weather validation, running the prototype (disguised as a Mercedes-Benz) deep into triple-digit territory on remote, dusty highways in a once-unforgiving and distant corner of the globe. The whole thing seemed very romantic to a 20-year-old college student and budding European car nut. The notion of a 190-mph super-sedan being tested in a locale that was once the southern terminus of the known world seemed almost mythical, and it left me with the lingering image of the Flying Spur as the sort of conveyance one might employ in a quest to reach the very ends of the Earth. Naturally, it wasnÂ’t long after Bentley asked if I wanted to sample the new Flying Spur V8 that this association bubbled up. LetÂ’s face it, though; taking a road trip in a grand British luxury sedan needs no justification. This isnÂ’t a car that requires an occasion; it supplies one all on its own. The 4.0-liter V8Â’s 542 horsepower may not hold a candle to the W12Â’s 626, but it also has to contend with 200 fewer pounds. Combined with cylinder deactivation, the V8 manages a 16% improvement in fuel economy, eking out 15 mpg in the city, 20 on the highway and 17 combined. The base V8 model also lacks the W12Â’s standard all-wheel steering and electronically controlled anti-roll bars, but those are still available if youÂ’re willing to cough up some extra cash, and relatively little of it, all things considered.