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Bentley Bentayga strips a little more at the Nurburgring

Engineering its first SUV undoubtedly poses a number of challenges for the team at Bentley. It's got to ride cushy enough to satisfy upscale customers, the performance capabilities to live up to its claims, and the off-road chops to keep up with a Range Rover. It's a heck of an occasion to rise to, but the crew from Crewe is hard at work to bring it all together, as you can see from this latest batch of spy shots. Spied entering the Volkswagen Group's test facility at the Nurburgring, this pre-production prototype for the upcoming new Bentayga is still wearing some light camouflage – particularly around the head- and taillights – but looks about ready to hit showrooms. It's even got its brightwork in place. We'll still have to hold on a while longer to see all the finished details, but it's already abundantly clear that Bentley has gone to some lengths to make sure it looks better than the EXP 9 F that first dipped the company's toes in the crossover waters.

Meet the Bentley Inspirator, your A.I. Bentayga configurator

The future of the car configurator just sprouted a tender new shoot. The Bentley Inspirator app relieves Bentayga buyers of most of the heavy lifting when they're trying to sort out what kind of image they want their super-luxe SUV to project. Usable on any Apple iOS device, the app plays a video and then scans the viewer's face for emotional cues. The video changes based on the viewer's responses to on-screen images, so theoretically, two viewers shouldn't see the same video. The app achieves this by noting 34 "facial landmarks" based on an "emotion data repository" filled with "more than 12 million emotion data points" provided by 3.4 million faces from 75 million countries. At the end of the film, the app suggests a Bentayga configuration, from colors to veneers to wheels. Now fresh from the effort, the prospective customer can apply all of his or her energies to fine tuning the result. You can download it from Bentley's site or the app store, watch the video of how it works above, and check out the press release below. Related Video: BENTLEY INSPIRATOR: PERSONAL PREFERENCE BROUGHT TO LIFE - Inspirator app is the next generation of digital car configurator - Emotion-recognition technology interprets users' facial expressions and generates vehicle configuration - Bentley Inspirator application available to download now at www.bentleymotors.com/inspirator and in Apple App Store (Crewe, 21 October 2015) Personal style preferences can now be transformed into recommendation, with Bentley's latest innovation: the Inspirator. The application monitors the users' facial expressions and reactions and interprets them in order to configure the perfect Bentley for them. Utilising any iOS device's camera function, the application's facial and emotion recognition software measures and analyses the viewer's emotion based on nuanced facial expressions. 34 facial landmarks are identified at 15 frames per second, as the viewer reacts to stimulating film content. The accurate emotion metrics algorithms are built using the world's largest emotion data repository – 3.4 million faces have been analysed in 75 countries amounting to more than 12 billion emotion data points. The viewer's reactions dictate a unique film narrative; the film changes according to what the user responds to most positively, but also deciphers their preferences, creating a unique configuration revealed at the end of the film.

Bentley's new rear seat entertainment system aims to make the rich life even easier

Bentley has a new rear seat entertainment system that aims to make watching content on the rear seat screens much easier. It’s simply named Bentley Rear Entertainment, and itÂ’s going to be available on both the Bentayga and Flying Spur. What makes it noteworthy is the systemÂ’s ability to cast via your mobile device. You can simply select the BentleyÂ’s screens via your streaming app of choice on your phone (so long as the phone is connected to the in-car WiFi), and itÂ’ll splash up onto the HD screens. Thankfully, itÂ’s configured to work with both iOS and Android devices. Think of it as a glorified Chromecast situation. ItÂ’s convenient and super easy to make work. ThereÂ’s only one weird wrinkle to speak of. While you can “cast” content from any streaming service like Amazon Prime, Hulu, Disney+ and Apple TV+, Netflix comes pre-installed on the system. This means that while you can use your phone, you could also just use the entertainment system's built-in Netflix app. One last thing you can do with your phone, though, is mirror it on the screen. This literally just displays exactly whatÂ’s on your phone up on the screen in front of you, in case there were photos or videos you were interested in sharing with the backseat. Aside from the phone connectivity, Bentley equips the 10.1-inch screens with HDMI ports. That means you can bring a gaming console or even third-party streaming sticks like an Amazon Firestick. As for audio, Bentley provides you with special Bluetooth headphones for the car. You can also pair your own headphones, plug into the auxiliary jack, or simply have the audio play over BentleyÂ’s superb Naim audio system. The dual screens themselves are also new technology and feature 1080p resolution with touch controls. Bentley doesnÂ’t detail pricing for the system, but itÂ’s a no-brainer for any Bentley buyer who is being driven around, or is driving others around. WhatÂ’s another few thousand dollars at Bentayga and Flying Spur prices anyway? Related video: