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BMW: Newfangled Idea

Former Today Show hosts Katie Couric and Bryant Gumbel joined the all-new BMW i3 for its 2015 Super Bowl spot. The 60-second spot harkens back to the pair's bewilderment over the Internet way back in 1994, before cutting to the revolutionary electric Bimmer, which elicits a similarly perplexed reaction. It's a clever spot for BMW, tying its perhaps misunderstood EV to another formerly unfamiliar piece of tech. We're no strangers to the i3, but if you are, check out our detailed review on the electric hatch.

BMW i8 now has 10-month waiting list in UK

Reports that the BMW i8 would be a popular plug-in vehicle have been circulating since stories claiming 'sold out' status circulated late last year. Those turned out not to be entirely true, but now that deliveries have actually started, the $160,000 EV is proving to be only available to the patient in posh English shops. The Telegraph reports that there is a 10-month waiting period for the i8 in the UK, where one dealer (Park Lane in London's Mayfair) has managed to convince 170 people to place an order. Well, maybe convince isn't the right word. The store's sales manager told The Telegraph, "We've had numerous people asking to buy the display car. Many have said to me: name your price." Many locals want the car to avoid paying the expensive London congestion charge. The i8 uses a turbocharged 1.5-liter, three-cylinder engine and a 96-kilowatt electric motor to move from 9 to 60 miles per hour in only 4.2 seconds. The plug-in powertrain is good for 357 horsepower and 420 lb-ft of torque. The plugged portion gives the i8 an EV range of up to 22 miles. The first i8 in the US is going to be auctioned off at the Pebble Beach Concours d'Elegance Weekend next weekend.

BMW performance engineering boss wants an M7

Audi has the S8, Mercedes has the S63 AMG and Jaguar has the XJR, but BMW has always held that an M7 wasn't justified, leaving its associated Alpina line to tackle that market with the B7 (pictured). The chief engineer at the M division, however, feels otherwise.
Speaking to Autocar, the BMW M development chief Albert Biermann indicated that he would like to see the M division do a performance version of the 7 Series to compete with the above-mentioned models, but that there are no current plans in place to do so. Neither did he specify what kind of engine it would have, or if it would be badged, for that matter, as an M7 or an M Performance model.
The latter is the approach which the M division is reportedly taking with performance versions of BMW crossovers beyond the X5 M and X6 M, such as the X3 and upcoming X4. The division is also said to be developing a performance-tuned xDrive system to compete with AMG's new all-wheel-drive models, as well as a potential M3 GT to join the new M3 sedan and M4 coupe with a slantback bodystyle.