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BMW Films are on the way back [w/videos]

The BMW Films series caused a stir in 2001 and 2002 by combining top-quality cinematography, Hollywood names and driving excitement to sell its sporty wares in a whole new way. By arriving five years before YouTube, they ranked as some of the earliest viral videos on the internet. By now, these sorts of films are almost commonplace, but back when BMW hit upon the idea, the idea of brand-integrated short films on the internet was still a novelty. Now, for the first time in over a decade, the German automaker is planning on bringing back BMW Films for a new season.
Trudy Hardy, BMW North America Vice President of Marketing, announced the series' return at the 2014 Automotive News World Congress in Detroit, according to Ad Age. However, neither the German brand nor Anonymous Content, the original production company, have been willing to comment further on when the new videos are coming.
The original series of eight films starred Clive Owen as the Driver (back then, Owen was largely unknown to American audiences), a mercenary who would take a variety of jobs and always drive a BMW. David Fincher executive produced the first season and directors included top names like John Frankenheimer, Ang Lee and Guy Ritchie. All of the second season movies had Owen driving a Z4, but in our estimation, the quality had fallen off a bit compared to the outstanding first season.

BMW bringing special Horse Edition 7 Series to Beijing

The Beijing Motor Show is just a couple of weeks away, and BMW wouldn't miss out on the opportunity to show off its latest wares to one of its most vital markets. So when the doors open in Beijing, BMW will showcase the new 2 Series Active Tourer, 2 Series Coupe, M3 and M4, 4 Series Gran Coupe and X4. It will also introduce the i3 and i8 to China for the first time. But those are all models we've seen already. What's new is... wait for it... the 7 Series Horse Edition.
Not celebrating horses so much as the Year of the Horse, this special edition 7 Series is based on the long-wheelbase model and comes with all manner of M equipment packages, a special paint job from BMW Individual and unique touches inside and out. BMW isn't saying which engine it features, but it sells the series in China in 730Li, 740Li, 750Li, 760Li and ActiveHybrid forms, with rear- or all-wheel drive. Given that the one pictured is wearing an xDrive badge, it would have to be either the 740Li or 750Li, but buyers will presumably be able to order it in whichever spec they desire.
While it may not be as exciting as the 9 Series concept BMW is rumored to have lined up for the Beijing show as well, you can bet that the Bavarian automaker will find plenty of buyers for this extra-special, extra-Chinese, extra-equestrian luxury sedan, and command a healthy premium from each and every one of them.

BMW R1200 GS Adventure is made for epic roadtrips

BMW Motorrad has taken the wraps off of its newest GS Adventure model. Based on the R1200 GS, the Adventure trim makes an already tough bike just a bit tougher, thanks to a number of technical changes that improve off-road capabilities without sacrificing any of the R1200 GS' riding manners.
The most noticeable change might be the larger fuel tank, up in size from 5.3 gallons to 7.9 gallons, although this largely due to the Adventure's lower fuel economy - it loses about three miles per gallon to the regular R1200 GS. BMW claims that the larger tank won't inhibit riding comfort, thanks to its narrow design and placement in the bike's frame. The spring travel is 0.8 inches longer, while there's nearly half an inch of extra ground clearance, which is largely responsible for its improve off-road talents. A new, larger seat promises a more comfortable ride and a greater range of adjustability, while a few tweaks within the engine offer an even smoother delivery of the bike's 125 horsepower and 92 pound-feet of torque.
We have a full gallery of images of the R1200 GS Adventure available up top, along with the entire press release from BMW, which can be found by scrolling down.