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BMW details cheaper, sub-M performance cars for young 'brand ambassadors'

BMW's M cars are undoubtedly some of the best sport sedans in the world. Unfortunately, their prices put them out of the reach of a huge segment of buyers, many of them young. However, that might change in the near future as BMW launches its M Performance Automobiles performance sub-brand, positioned between its standard cars and the full M models.
Traditionally, M car buyers have been male and in their early-40s, according to Oliver Ganser, product strategy manager for BMW North America, speaking to Automotive News. However with MPA, BMW hopes to find even younger buyers "who will be brand ambassadors and appeal to the real enthusiasts that we have," he said. These new MPA models will see a mild boost in power and handling from off-the-shelf parts, instead of the unique engines and cutting-edge tech from their bigger M brothers.
The M Performance Automobiles line was launched last March at the Geneva Motor Show with high-performance diesel models of the 5 Series, X5 and X6. The first of the MPA models coming Stateside, the M235i, launches in March. We liked it when we drove it in January, but the $44,000 base price is still a bit steep. If it proves to be a success, we will see more of them, and if not, then it'll go down as another failed experiment, like the 318ti hatchback.

BMW M1 really was the Ultimate Driving Machine

Life giving you lemons? Make lemonade. That's the spirit in Munich that lead to BMW producing the only mid-engined sports car in its 98-year history. The project resulted from a collaboration with Lamborghini (now owned, incidentally, by arch-rival Audi) to meet Group 4 homologation requirements. Lamborghini withdrew, the FIA changed its rules, but BMW built it anyway.
Arguably one of Giorgetto Giugiaro's finest designs, the M1 packed a 3.5-liter inline-six, driving 273 horsepower to the rear wheels through a five-speed manual. The Procar racing version turbocharged that output up to 850 hp and attracted the top drivers in a one-make F1 support race series.
Over the course of three years, the Bavarian automaker only built 456 examples of the M1, and for BMW enthusiasts, there's no vehicle more coveted. But don't take our word for it - let Petrolicious tell one noteworthy owner's tale in the video below.

Meet the inventor of the BMW 3 Series wagon

It's hard to imagine, but once upon a time, there were only two BMW 3 Series variants: the coupe and sedan. Back before gran coupes, convertibles and yes, even touring models were available, buyers could only get their 3 Series fix if it came with two or four doors and a fixed roof. Back in the mid '80s, BMW engineer Max Reisbock was having some trouble fitting his whole family into his four door. Rather than suck it up and buy a van, he picked up a wrecked 3 Series and got to cutting in a buddy's garage. Months later, he had the very first 3 Series Touring ever built.
At first, he kept the the car to himself, using it to haul friends and family around, but he eventually showed it off to his friends at work. When the BMW executives found out about his project, they called him up to take a closer look. After putting an eyeball on the car, they took it, copied his design, made a few tweaks and quickly rolled out the first production 3 Series Touring. How's that for validation? Check out the video below for Reisbock's story.