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BMW recalls 840,000 vehicles to replace Takata airbags

The Basics: BMW will recall about 840,000 vehicles in the US, and they include: 2008–2013 1 Series Coupe (incl. 1M) 2008–2013 1 Series Convertible 2008–2013 3 Series Sedan (incl. M3) 2009–2011 335d Sedan 2006–2012 3 Series Sports Wagon 2007–2013 3 Series Coupe (incl. M3) 2007–2013 3 Series Convertible (incl. M3) 2013–2015 X1 2007–2010 X3 2007–2013 X5 (incl. X5 M) 2009–2013 X5 xDrive35d 2008–2014 X6 (incl. X6 M) 2010–2011 X6 ActiveHybrid The full list, which includes approximate volumes and production dates, is in BMW's statement, below. The Problem: The vehicles have Takata's PSDI-5 driver side airbag inflators, and the parts could rupture in a crash. Injuries/Deaths: None reported in this population of vehicles. The Fix: BMW will replace the driver airbag on these vehicles. If You Own One: BMW will send owners a letter advising them about the recall, and people will receive a second letter when the parts are available for the repairs More Information: This recall stems from Takata and NHTSA's announcement in late January that automakers need to repair about five million vehicles. Mercedes-Benz, Volkswagen, Audi, Ford, Mazda, and Honda have already announced recalls due to this expansion. Related Video: BMW statement BMW has notified NHTSA of its intention to recall approximately 840,000 cars and Sports Activity Vehicles equipped with Takata PSDI-5 driver-side front air bags to have the driver-side front airbag replaced. These vehicles, covering model years 2006-2015 have not been part of earlier Takata-related air bag recalls. Owners of potentially affected BMW vehicles will be contacted by first-class mail advising them of the recall. When replacement parts are available, owners will receive another letter with instructions for having the recall completed. Owners with questions can contact BMW Customer Relations at 1-800-525-7417 or e-mail CustomerRelations@bmwusa.com. Model Model Years Approx. Vol. Production Dates 1 Series Coupe (incl. 1M) 2008 – 2013 32,620 Nov 2007 – Oct 2013 1 Series Convertible 2008 – 2013 28,160 Nov 2007 – Oct 2013 3 Series Sedan (incl. M3) 2006 – 2011 132,845 Feb 2005 – Dec 2011 335d Sedan 2009 – 2011 4,160 Mar 2008 – Aug 2011 3 Series Sports Wagon 2006 – 2012 3,270 Jun 2005 – May 2012 3 Series Coupe (incl. M3) 2007 – 2013 129,515 Apr 2006 – Jun 2013 3 Series Convertible (incl.

Ford, GM still doing new business with Takata amidst airbag crisis

Lengthy vehicle development times make it difficult for automakers to cut and run from the supplier. You might expect automakers to be fleeing any connection with beleaguered supplier Takata in the wake of the company's exploding airbag inflator crisis. After all, with a Senate hearing, pending lawsuit, plummeting stock value and demand for a national recall, the tier-one supplier isn't at its strongest right now. However, years of cooperation mean that automakers are standing by Takata, and necessity may be playing a role, as well. About 39 percent of Takata's business comes from airbags, and seatbelts make up another significant chunk of the operation too, says Bloomberg. The long-term relationships and lengthy vehicle development times make it difficult for automakers to cut and run from the supplier. "Takata has so much product breadth that I don't really see that they could just disappear," said AutoPacific analyst Dave Sullivan to Bloomberg. For example, Takata helped develop the unique front center airbag with General Motors in models like the Chevrolet Traverse and Buick Enclave. Outside of safety tech, it is also a partner with Ford on the adaptive steering system available on the upcoming 2015 Edge. These long-lasting partnerships make change difficult now that there's a problem. According to Reuters, automakers claim it would take a year or longer to set up with a different supplier for replacement airbag inflators. Switching to a completely different part for the repairs might not be a viable option either, because of the engineering time needed. BMW is taking action, though. According to Reuters, the Bavarian brand is working with the supplier to move inflator production from Monclova, Mexico, to a Takata factory in Freiburg, Germany. The Mexican plant may be the source of some of the faulty parts. News Source: Bloomberg, ReutersImage Credit: Jens Meyer / AP Photo BMW Ford GM Safety Takata airbag recall

2015 BMW X4 gets its small-screen debut

It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.