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BMW reclaims US luxury sales crown from Mercedes

The numbers, they are in: BMW has reclaimed the luxury-sales crown from Mercedes by a margin of 9,347 cars. Mercedes donned the king's headgear in 2013 after a strong final quarter of 2013 when the new CLA and S-Class poured out of dealerships. This year, led by the 3 Series/4 Series and X5, BMW sold 339,738 units – a 9.8-percent increase year-on-year. Mercedes, led by the C-Class and M-Class, saw its sales go up by 5.7 percent to 330,391 units. We'll have to wait a bit to see if there's another registrations-vs-sales challenge as in 2012, when BMW was anointed US luxury ruler. Behind them, a dark horse named Lexus nudged closer to the leading Teutons, selling 311,389 cars. The Japanese luxury automaker also had the biggest gain among the top three, its sales rising by 13.7 percent compared to 2013. Audi had the biggest sales of anyone among the top five, though, with a 15.2-percent gain to 182,011, which moved it a spot ahead of Cadillac; the Wreath-and-Crest brand dropped 6.5 percent to 170,750. Acura (167,843), Infiniti (117,300), and Lincoln (94,474) took the final positions. Speaking of Lincoln, sales at the once-mighty luxury marque stand as the mightiest jump of any on this list, up 15.6 percent. That's the power of Matthew McConaughey... and better cars and a new crossover, sure. So now that we're back to Round One of 2015, in case no one else has said it yet: "Ok, fight!"

2021 Acura NSX leads this month's list of discounts

The 2021 Acura NSX is an especially good deal this month. Not only does it carry the torch as the vehicle with the biggest discount measured by the percentage off its sticker price, that discount is also the largest of any vehicle currently sold in the United States when measured in sheer size. Here are the numbers: The average sticker price of all 2021 NSX models sits at $161,040. Buyers are paying an average transaction price of $142,907. That equals a discount of 11.3%, or $18,133 of savings. No other vehicle comes close to that kind of discount, with the next largest being for the 2021 BMW 7 Series. Buyers of that luxury sedan are saving an average of $11,661 for a transaction price of $94,884. There's another sharp dropoff after the BMW. In third place is the 2021 Maserati Quattroporte, which actually kicks off a party of savings at Trident dealers across the United States. The '21 Quattroporte is seeing $7,743 cut off its sticker price for an average transaction of $121,962. After that comes the 2021 Maserati Ghibli, which is averaging $7,394 off for a sign-on-the-dotted-line price of $78,592. If you don't want a sedan, the 2021 Maserati Levante's $6,738 discount equals an average transaction price of $78,592. For a look at the best new car deals in America based on the percentage discount off their suggested asking prices, check out our monthly recap here. And when you're ready to buy, click here for the Autoblog Smart Buy program, which brings you a hassle-free buying experience with over 9,000 Certified Dealers nationwide.

BMW, Toyota outline new tech joint venture, new sports car

Back in June, Toyota and BMW announced a "memorandum of understanding" outlining plans for the two companies to join forces on future products and technology development. On Thursday, they signed a more formal and binding agreement that goes further into detail about the partnership, and it all sounds pretty exciting. The two announced they will work together in four main areas:
Joint development of a fuel cell system
"Set up a feasibility study to define a joint platform concept for a mid-size sports vehicle"