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The importance of Angel Eyes, Ventiports and four round taillights

Just the other day, we told you about how Lincoln isn't really a luxury brand, according to Ford's head design man, J Mays. His argument was that Lincoln lacked the unique DNA to differentiate it from the rest of the market, although the arrival of the MKZ is beginning to change that. Now, we have this video from Autoline Detroit, where Jim Hall, an analyst for 2953 Analytics who was quoted in yesterday's Lincoln story, explains the influence of certain styling cues and how they impact the brands.
Using BMW (Angel Eyes) and Buick (Ventiports) as examples for small, simple touches that serve to distinguish the brand's vehicles on the road, Hall then points out how changing trademark styling features, as Chevrolet has done on the new Corvette Stingray, can hurt the vehicle's public perception. Take a look at the full video below for an interesting dive into what these styling features mean to their individual brands.

Recharge Wrap-up: Porsche adds third 919 Hybrid for Le Mans, Audi to heat factory with geothermal

Porsche will be running a third 919 Hybrid LMP1 car in the 2015 24 Hours of Le Mans endurance race. The extra Porsche will race in the six-hour May 2 WEC race at Spa-Francorchamps as a lead-up to the legendary 24-hour race on June 13 and 14. Porsche hasn't announced the driver lineup for the third 919 Hybrid, but drivers will remain the same for the other two cars. Including the third car is meant to help further test performance and efficiency as part of development for future hybrid systems. Read more at Green Car Congress. BMW i Ventures is investing in Zendrive, a driving focused data and analytics company. The cooperation of the two companies is meant to help advance safety and efficiency by making the "in-car mobility experience even smoother by optimizing commuting and driving patterns," according to BMW i's Ulrich Quay. The venture capital arm of BMW's i brand also invests in JustPark, Chargepoint, Life360, Chargemaster and MyCityWay, and says it will have more strategic investment announcements in the coming months. Read more in the press release below. The Audi Hungaria factory in Gyor, Hungary will soon be getting geothermal energy from a nearby plant being constructed in Per. When the facility is finished, Audi expects to source 82,000 megawatt hours of geothermal energy per year from it, or about six percent of its total heating needs. The clean energy helps Audi move "step by step along a path to developing a CO2-neutral production plant," says Audi's Dr. Hubert Waltl. "The mobility of the future must be CO2-neutral – and that applies not only to the use of our vehicles, but also to their production." Read more in the press release below. Supporters have begun a petition drive for the passage of an E15 ordinance in Chicago. Despite pushback from oil companies, the city council is close to passing the "Chicago Clean Air Choice Ordinance," which includes the requirement by retailers to sell the 15-percent ethanol gasoline blend in the city. The ordinance includes an exception for stations selling less than 850,000 gallons of fuel per year. More than 4,000 people have signed the petition so far, with others leaving messages to voice their opinion on the matter in opposition to Big Oil's attempt to block it. Read more at Domestic Fuel. BMW i Ventures announces strategic investment in Zendrive. - Further Increasing safety and security through innovative mobility services. New York City, NY.

BMW swaps 30i and 40i models into 2017 2, 3, and 4 Series

BMW will continue its staggered rollout of new engines to many (but not all) of its products in 2017. The new modular engine architecture is the basis for three-, four-, and six-cylinder engines, some of which are already stuck in new Minis and a handful of BMWs. With those new engines come new (or in some cases resurrected) badges meant to connote the added power. They have the added benefit of further separating the last two numbers of the models from the actual displacement of the engines, which is always fun. BMW calls its latest 2.0-liter four-cylinder engine B48, and the new single-turbo six is the B58. The B48 cars get 30i suffixes and the B58s say 40i on the back. And if you really want to get down into code numerology: the B48 replaces the N20 four and the B58 supersedes the N55. Here's where they're headed next year: 2 Series: 230i and M240i For the small Bimmer, the 228i and M235i names are replaced by 230i and M240i models. In these applications, the four-cylinder makes 248 horsepower and 258 lb-ft of torque and the M-ish six makes 335 hp and 369 lb-ft of torque. The 2 gets other updates for 2017 as well. 3 Series: 330i sedan/wagon/Gran Turismo and 340i Gran Turismo For 2016, BMW put the 335-hp B58 six in the 3 Series sedan only. That engine spreads to the 340i Gran Turismo for 2017, and the N20 in the 328i is replaced by the B48 for 330i models in all body styles. There's still no six-cylinder wagon, and the 320i sedan keeps its N20 engine. Diesel sedans and wagons keep both the 328d name and the 2.0-liter four they had before. Trivia: The 330i name is being recycled – it was used on the E90 most recently. 4 Series: 430i and 440i Every 4 Series – including coupe, Gran Coupe, and convertible models – gets a new engine for 2017. Woo! And both engines will again be available with or without xDrive all-wheel drive. Woo. And no, that's not an official BMW photo above. The rest? BMW hasn't shared information on its 2017 crossover lineup, but we expect the X1, X3, X4, X5, and X6 will get new engines where applicable. And then there are the 30i and 40i models that already existed and won't be getting these new engines. The 330e iPerformance plug-in hybrid sedan already has the B48 four-cylinder. And the 540i, 640i, and 740i continue with a version of BMW's last-gen six. Got that all straight? Yeah, neither do we. And expect updates once the details on the 2017 crossovers are shared.