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The importance of Angel Eyes, Ventiports and four round taillights

Just the other day, we told you about how Lincoln isn't really a luxury brand, according to Ford's head design man, J Mays. His argument was that Lincoln lacked the unique DNA to differentiate it from the rest of the market, although the arrival of the MKZ is beginning to change that. Now, we have this video from Autoline Detroit, where Jim Hall, an analyst for 2953 Analytics who was quoted in yesterday's Lincoln story, explains the influence of certain styling cues and how they impact the brands.
Using BMW (Angel Eyes) and Buick (Ventiports) as examples for small, simple touches that serve to distinguish the brand's vehicles on the road, Hall then points out how changing trademark styling features, as Chevrolet has done on the new Corvette Stingray, can hurt the vehicle's public perception. Take a look at the full video below for an interesting dive into what these styling features mean to their individual brands.

BMW doubles i8 production to meet demand

They're not exactly Ford F-150 pickup truck numbers, but global sales of the BMW i8 plug-in hybrid are spurring the German automaker to step up the supercar's pace of production. As rumored, Bimmer, which has been pretty happy with sales of its i3 electric vehicle, is going to double the production pace of the i8. BMW's Germany factory will now put out about 20 i8 vehicles a day, Automotive News Europe says. That should cut down the wait time for the model, which started sales in both Europe last June and in the US two months later. Right now, buyers have to wait about four months to get their i8 plug-in vehicles, Automotive News Europe says, citing German outlet Automobil Produktion. Given that the cars retail for $135,000, we suspect these are people who probably aren't accustomed to wait for much. In January, BMW said that it sold almost 18,000 i3 and i8 plug-in vehicles last year globally, with about a third of those going to the US. Specifically, BMW moved 555 units of the i8 last year (and the vehicle was really only available for about five months) and another 198 through February. Through February, Bimmer also moved 1,759 units of the i3. Related Videos: Featured Gallery 2015 BMW i8: First Drive View 62 Photos News Source: Automotive News Europe - sub.req. via Automobil Produktion Green Plants/Manufacturing BMW Electric PHEV ev sales

Translogic 153: 2015 BMW i8

The 2015 BMW i8 is the second model in the Bavarian automaker's eco-friendly i-branded lineup. The i8's plug-in hybrid powertrain combines a turbocharged 1.5-liter three-cylinder engine with a 96-kilowatt electric motor to make 357 horsepower and 420 pound-feet of torque. Together, this gas-electric mechanical duo is capable of propelling the groundbreaking carbon-fiber sports coupe from 0 to 60 miles per hour in just 4.2 seconds.
Join Translogic host Jonathon Buckley as he heads to Santa Monica, CA for a chance to drive the all-new BMW i8.