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BMW moves car-sharing program from San Francisco to Seattle

BMW is shifting more focus towards mobility services, which include car sharing and ride sharing. A new service, called ReachNow, will start out from Seattle and expand to other cities later. At first, the main competitors are ZipCar and Car2go, but ReachNow will also have to battle Uber. In a number of European cities, BMW already operates under the DriveNow program, which is getting revamped to better suit the US marketplace. Up until December, BMW made DriveNow available to San Francisco customers, but was forced to pull out due to parking space issues that are characteristic to SF. Perhaps Seattle makes things easier for BMW, though parking in any major metro area is sure to present some level of difficulty. BMW's idea is to offer pay-per-use pricing for driving a BMW 3-Series, BMW i3 electric vehicle or a Mini, which can be picked up from a street corner either by a 30-minute reservation or on-the-go, depending of the user's needs. Flexibility is key, whether you need a car for just a short while or for a longer weekend trip. The Seattle fleet will consist of 370 vehicles distributed across town. Later on, the service will expand to offer taxi-like ride sharing, to compete with Uber. As the glimmer of car ownership has faded in big cities, BMW wants to make sure it can still put people behind steering wheels or in the back seats. Luxury vehicle ride sharing is also on the cards, seemingly as a way to balance out the decidedly utilitarian choice of cars currently available. Related Video: Green BMW Transportation Alternatives Driving Ownership Technology Emerging Technologies Uber car sharing zipcar car2go apps

BMW swaps 30i and 40i models into 2017 2, 3, and 4 Series

BMW will continue its staggered rollout of new engines to many (but not all) of its products in 2017. The new modular engine architecture is the basis for three-, four-, and six-cylinder engines, some of which are already stuck in new Minis and a handful of BMWs. With those new engines come new (or in some cases resurrected) badges meant to connote the added power. They have the added benefit of further separating the last two numbers of the models from the actual displacement of the engines, which is always fun. BMW calls its latest 2.0-liter four-cylinder engine B48, and the new single-turbo six is the B58. The B48 cars get 30i suffixes and the B58s say 40i on the back. And if you really want to get down into code numerology: the B48 replaces the N20 four and the B58 supersedes the N55. Here's where they're headed next year: 2 Series: 230i and M240i For the small Bimmer, the 228i and M235i names are replaced by 230i and M240i models. In these applications, the four-cylinder makes 248 horsepower and 258 lb-ft of torque and the M-ish six makes 335 hp and 369 lb-ft of torque. The 2 gets other updates for 2017 as well. 3 Series: 330i sedan/wagon/Gran Turismo and 340i Gran Turismo For 2016, BMW put the 335-hp B58 six in the 3 Series sedan only. That engine spreads to the 340i Gran Turismo for 2017, and the N20 in the 328i is replaced by the B48 for 330i models in all body styles. There's still no six-cylinder wagon, and the 320i sedan keeps its N20 engine. Diesel sedans and wagons keep both the 328d name and the 2.0-liter four they had before. Trivia: The 330i name is being recycled – it was used on the E90 most recently. 4 Series: 430i and 440i Every 4 Series – including coupe, Gran Coupe, and convertible models – gets a new engine for 2017. Woo! And both engines will again be available with or without xDrive all-wheel drive. Woo. And no, that's not an official BMW photo above. The rest? BMW hasn't shared information on its 2017 crossover lineup, but we expect the X1, X3, X4, X5, and X6 will get new engines where applicable. And then there are the 30i and 40i models that already existed and won't be getting these new engines. The 330e iPerformance plug-in hybrid sedan already has the B48 four-cylinder. And the 540i, 640i, and 740i continue with a version of BMW's last-gen six. Got that all straight? Yeah, neither do we. And expect updates once the details on the 2017 crossovers are shared.

BMW pays tribute with Z4 racing livery

Whether it's from Martini or BMW, there's something that makes us a little weak in the knees when we see a racing livery of dark blue, light blue and red stripes over white. Like the one on this BMW racer that will compete at Sebring next weekend. Presented alongside its spiritual predecessor at Amelia Island this weekend, this BMW Z4 GTLM has been decked out in a throwback version of the Bavarian automaker's iconic color scheme. It's a tribute to the BMW 3.0 CSL that scored the marque's first victory at the legendary Floridian endurance race 40 years ago and even wears the same number 25. It's as good a reason as any to bring back a racing livery we love, but then we'd probably take just about any occasion to appreciate it anyway. 40 years after the first win in Sebring: BMW presents anniversary design of the BMW Z4 GTLM for the 12-hour race. Munich (DE), 14th March 2015. On 21st March, BMW Team RLL will contest the 63rd staging of the legendary 12-hour race of Sebring (US) in the US state of Florida. The endurance classic is also the second race of the 2015 United SportsCar Championship (USCC). BMW Motorsport and BMW of North America celebrate a special anniversary on their return to Sebring this season: 40 years ago, BMW Motorsport got its first Sebring victory, with the BMW 3.0 CSL. In honour of that success, the two BMW Z4 GTLMs of BMW Team RLL will sport special designs as they compete on the "Sebring International Raceway". Car number 25 will carry the colours of the winning BMW 3.0 CSL of 1975. At an unveiling ceremony, which was part of the "Amelia Island Concours d'Elegance" in northern Florida, BMW of North America presented the anniversary design of the vehicles to the public for the first time. Many of the successful heroes of that time took the opportunity to attend the presentation. Forty years after the historic victory, then winners Brian Redman (US), Sam Posey (US) and Hans-Joachim Stuck (DE) were reunited on Amelia Island. Jochen Neerpasch, the first managing director of BMW Motorsport GmbH, and BMW Motorsport Director Jens Marquardt were also among the guests. They all had front row seats as current BMW Team RLL driver Bill Auberlen (US) completed the first presentation laps in the BMW Z4 GTLM with the anniversary design. 1975 was a significant year in the history of BMW in North America: BMW of North America was founded, and just a few days later came the historic first victory with the BMW 3.0 CSL in Sebring.