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Recharge Wrap-up: Nissan and Endesa launch V2G project; BMW denies Apple will use i3

Nissan and Endesa will work together to deliver a mass-market vehicle-to-grid (V2G) system. The technology would allow users to charge their vehicle during off-peak hours, and sell energy back to the grid during periods of high demand. The two companies are looking to launch V2G technology in Europe, as well as exploring second-life projects using retired EV batteries for stationary energy storage. V2G allows users to lower the cost of ownership of their EV, and also helps stabilize the grid, particularly in countries that use a large amount of renewable energy. Endesa will demonstrate its V2G technology system in Madrid on March 12. Read more from Nissan. BMW denies reports that Apple will build a car based on the i3. German magazine Auto Motor und Sport said that such a deal was in the works, and that the Apple car could be sold by Apple and serviced by BMW. "We are in regular talks with companies from the IT and telecommunications sector, including Apple, concerning topics like connected vehicles," says BMW. "Developing or building a car is not a topic of these discussions." Anonymous sources say that Apple could have a car available for production in 2020. Read more at Automotive News Europe. BluepointLondon will take over the management of 60 EV charging stations from Transport for London. The 60 chargers are in the boroughs of Southwark and Sutton, and Bluepoint expects to take over management of charging infrastructure in other London boroughs as well. "A better maintained and more extensive charging infrastructure will mean more drivers are able to use electric vehicles and join the early-adopters who are already helping London reach lower emissions level," says BluepointLondon Director Christophe Arnaud. "We are very excited to be playing our part." BluepointLondon aims to manage 6,000 charging points in London by 2018. Read more in the press release below. Efficient Drivetrains, Inc. (EDI) offers plug-in hybrid conversions for GM light-duty trucks. The PHEV drivetrain offers all the performance of the original model, but reduces consumption and emissions by as much as 80 percent. It offers 30 to 40 miles of all-electric range plus enough energy to act as an idle-free power supply for tools and the like without depleting range. The EDI drivetrain can even be used to charge other EVs. Says EDI's Charlie Travis, "The light duty truck class is an important and high-volume vehicle category for fleet owners.

Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.

BMW won't bring front-drive 2 Series tourers to US

BMW may have rolled out a new front-drive 2 Series in overseas markets, but according to the latest from Automotive News, it won't be bringing it to the United States anytime soon. The model line consists of the 2 Series Active Tourer – the company's first front-drive model – and its extended counterpart, the 2 Series Gran Tourer, which was introduced just last week at the Geneva Motor Show. Though available with all-wheel drive, their front-drive underpinnings make them a radical departure for the Bavarian automaker, which has made a name for itself on rear-drive architecture. The development is not unlike the path which Mercedes has pursued with models like the A-Class hatchback, B-Class minivan, CLA four-door coupe and GLA crossover. BMW evidently thinks, however, that even in its longer Gran Tourer form, the 2 Series hatchback is still too small for the US market, where minivans have grown far beyond their miniature dimensions. The 2 Series name will continue to be offered on the rear-drive coupe and convertible that were spun off of the 1 Series and which are unrelated to the front-drive hatchback and minivan. The X1, however, is slated to switch to the front-drive platform shared with the company's Mini brand.