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BMW M boss denies supercar collaboration with McLaren
Thu, Sep 24 2015The first time there was a McLaren Honda Formula 1 team, McLaren did some moonlighting with BMW on a supercar for all time, the F1. It just so happens that McLaren Honda is a thing again, and Car magazine recently ran a piece saying McLaren and BMW would get back together on another hopped-up coupe with roughly the same working agreement as before: BMW supplies a screaming V8, McLaren builds the body to go around it. Only this time the car would be a BMW model, not a McLaren, and be BMW's version of the next-generation McLaren 650S. The Car piece said that BMW head of R&D Klaus Frolich first got in touch with McLaren nine months ago, however, the head of BMW's M division, Frank van Meel, said he doesn't know anything about it. Mentioning every BMW exec referred to in the story, van Meel told Australia's Motoring, "I haven't had a phone call, [CEO] Harald Kruger hasn't had a phone call, and Klaus Frohlich hasn't had a phone call." The Car story said the reason BMW hasn't done a conventionally powered exotic recently is that former CEO Norbert Reithofer didn't want anything to eclipse the i8, the i brand, and the eco credentials the brand is charged with promoting. Changes in the executive suite – new CEO, new M boss, new R&D chief – were thought to meant changes in approach. Not according to van Meel, who gave those same i brand reasons to Motoring as then reasons BMW has no interest in a 750-horsepower, quad-turbo coupe. On top of that, after spending billions to move the game forward with in-house carbon fiber technology, van Meel asked, "I don't understand why we would need to work with McLaren for a supercar anyway. All of the technologies the story suggested are technologies that are core competences here at BMW and at M. Nobody in the world is more advanced with carbon-fibre than we are." The extent of the denial is so detailed that we're inclined to believe BMW on this one; cover stories usually stop at curt phrases like "We have no knowledge of that" or "We don't comment on future product." So you can put away your dreams of a McLaren F1 Part Two. For now. Related Video:
BMW celebrates with M4 DTM Champion Edition
Tue, 21 Oct 2014Go back just a few seasons, and Germany's DTM touring car series was a straight-up competition between Audi and Mercedes-Benz. But BMW rejoined the race in 2012, winning both the drivers' and constructors' titles on its first year back and celebrating with a special matte-black M3 DTM Champion Edition. Last season, it won the constructors' championship but not the drivers', and this year it did the opposite. In short, it's been an impressive comeback for the Bavarian automaker, and to celebrate this year's accomplishments, it's followed up with the new M4 DTM Champion Edition for Europe you see here.
Based on the new M4 coupe - which forms the basis for BMW's DTM challenger as well as its pace car - the Champion Edition is distinguished by its special livery: The orange grille frame, the matte black hood and trunk with multicolored stripes, the black stripes along its shoulder and rocker panel, and the blacked-out 19-inch wheels all to pay homage to champion Marco Wittmann's racecar, as does special lettering on the rear windows.
Other enhancements include black front splitter and skirts, carbon front flaps and mirror caps, rear spoiler and carbon diffuser, while autographed sill plates and carbon interior trim with the car's serial number adorn the cabin. Only 23 examples will be offered, symbolic of the number adorning the winning tin-top racer and the flank of this special edition as well.
BMW hints at long wait for Tesla Model 3 in new ad
Tue, Aug 9 2016When an automaker takes 373,000 advance reservations for a highly touted electric vehicle, that company can become a big target. A competitor, BMW for example, could then take aim at that target in an ad. As you might suspect from how all this is worded, the German automaker doesn't mention Tesla Motors or its Model 3 by name in the ad, as you can see above. As it gets ready to start selling its 330e iPerformance plug-in hybrid, BMW launched a couple of advertisements during the Summer Olympics this month, Advertising Age says. While talking about the unnamed competition, the tag line says: "You will wait, and wait and wait some more." One ad shows a woman walking by two empty charging stations, which look an awful lot like Tesla Superchargers, on the way to her new BMW. The reference makes sense, as prospective buyers of the Tesla Model 3 will have to, uh, wait until at least late next year to get their new vehicles. The 330e iPerformance PHEV goes on sale this summer and will start at $44,695, about $10,000 more than where the Model 3 is expected to be priced. According to one of the ads, the car gets a 72 miles per gallon-equivalent fuel-efficiency rating and can travel as far as 14 miles on electricity alone thanks to its 7.6-kWh li-ion battery. The car can also go from 0 to 62 miles per hour in about six seconds. You can read our "First Drive" review here. BMW currently sells two plug-in vehicles in the US, both are under the automaker's i sub-brand. Through July, Bimmer has sold almost 4,400 units of its i3 battery-electric vehicle and almost 800 of the i8 plug-in hybrid supercar. In 2015, the two models had sales of 13,289 units, about double the 2014 numbers. Related Video:









