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Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Recharge Wrap-up: BMW plans for retired batteries; automakers support dual-standard chargers

Toyota will test hybrids with silicon-carbide (SiC) power semiconductors. In Japan, Toyota has put the SiC power semiconductors into the power control units of a Camry Hybrid prototype and a fuel cell bus for a year-long test. Research suggests the SiC units will decrease electrical losses while managing power supply, thus improving overall powertrain efficiency. Current power semiconductors account for about 20 percent of electrical losses, and success with these tests could mean more efficient hybrids on the roads in the future. Read more at Hybrid Cars. Automakers from CCS and CHAdeMO camps are supporting dual-standard charging station networks. https://www.autoblog.com/bmw/, Volkswagen (CCS camp) and ChargePoint announced plans to build "express charging corridors" by installing about 100 DC fast chargers, many of which will support both types of charging. Kansas City Power & Light is partnering with Nissan (CHAdeMO camp) and ChargePoint to install DC chargers that "will charge any model of electric vehicle on the market." This leads the folks at Green Car Reports to look into whether this ends the looming standard war between automakers in the US. Read more at Green Car Reports. BMW, Bosch and utility company Vattenfall are making plans for a second life for retired BMW i3 batteries. The Second Life Batteries Alliance project will recycle the old lithium ion battery packs - which can still hold a charge - in off-grid storage and grid-stabilization applications, beginning with a grid storage system in Hamburg, Germany. Bosch has created a battery management algorithm to extend the life of the batteries and make sure they don't cause harm to Vattenfall's facilities. Read more at Transport Evolved.

BMW E9 3.0L CSL Batmobile is an awesome retro racer

When BMW released pictures of its 3.0 CSL Hommage earlier this year and then brought a period-livery racing example to Pebble Beach, this is the car it was looking at. The BMW E9 New Six CS came before BMW Motorsport and BMW M cars existed, and well before the tagline "The ultimate driving machine," but it paved the way for all of them. Built as a road-going coupe from 1968 to 1975, 1,265 units out of a total production run of 30,546 units were homologated for the European Touring Car Championship. Fitted with the final specification aero package in 1973 and powered by a 3.003-liter inline six-cylinder with a base rating of 200 horsepower, it proved such an able racer that it won the overall ETCC trophy six times - four of those after its road car donor had ceased production, and a bunch of other races like a class win at Le Mans. Clean samples go for huge money. That aero kit earned it the nickname "Batmobile," and Car Throttle drove a left-hand-drive version in the UK (BMW did build 500 right-hand-drive models, though). This is less a car review and more a dream drive, the host letting us know right off that the 3.0 CSL is the one car he's wanted to drive more than any other. He also finds that the Coupe Sport Leicht had a stop/start system... of the temperamental kind. Check it out in the video above. Related Video: