2014 Bmw 5-series Luxury on 2040-cars

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BMW joins the early holiday advertising fray with three new ads

October 31 is no longer known as Halloween, or All Saints' Eve or even as that day when all children simultaneously develop huge cavities. It's now known as the day before Christmas/holiday advertising begins. Seriously, as of November 1, it seems like companies across the country and from every industry have declared open season on holiday ad campaigns. It's all premature enough that we're already feeling our inner Grinch showing, but at least some of the ads are better done than others.
Among them are new spots from BMW, which has arrived with this mini-campaign of three 30-second, Christmas-themed spots. There's a cameo from Santa Claus, who's at the helm of a sleek M6 Gran Coupe in one spot, while a 3 Series Gran Coupe slices through a slalom of Christmas trees in another. The final spot, called "Road Home", doesn't focus so much on the brand's "Ultimate Driving Machines," as it does the trip home for the holidays.
We've embedded all three videos below, so take a look and then let us know what you think of this seemingly perpetual holiday marketing calendar creep - and the BMW ads in particular - in Comments.

2014 BMW 4 Series convertible spotted

We've seen a few spy shot packages featuring the upcoming BMW 4 Series Convertible already, but never with the car quite so naked as in this latest batch. Nabbed just outside the BMW Nürburgring workshop in Germany, this Melbourne Red 4 Series also shows the M Sport package for the first time.
With all of the cladding removed, we can see that the convertible shares the 4 Series coupe's great-looking nose and front end, though the resolution of that folding hard top into the rear bodywork remains a bit harsh.
With the 4 Series coupe now completely official, we have a pretty good idea of what the powertrain lineup for the 'vert will be. We'll be pretty surprised if a 2.0-liter turbocharged four-cylinder and a 3.0-liter six-cylinder turbo aren't the go-to engines at launch. Production of the droptop is likely to begin at the end of the year, so start bugging your local BMW dealer.

BMW raises pricing on many models

Buyers interested in a new BMW will start paying a bit more for their Ultimate Driving Machines, beginning yesterday. The Munich, Germany-based manufacturer has announced price hikes across nearly its entire range, covering model years 2013 and 2014, that will sting higher-end customers in particular.
Price increases are enough to get any consumer riled up, but the incremental nature of BMW's increase makes it a bit easier to swallow. All 1 Series and remaining 3 Series Convertibles (including the M3 Convertible) will see a $300 increase in price. All current-generation F30 3 Series, 5 Series GT and X3 crossovers will get their price bumped by $200. $500 increases are coming for the 6 Series range (not including the M6), while the diminutive X1 gets just a $100 increase.
Cars on the losing end of the price hikes include the newest M cars, the M5 and M6 Coupe, Convertible and Gran Coupe, which are being bumped $2,000. BMW is adding $1,000 to the sticker of all Z4s and the entire X6 range, including the X6M.