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Google reveals Alphabet, but BMW already owns that trademark

Google co-founder Larry Page unveiled a surprise restructuring yesterday with the announcement of Alphabet, a new company that owns Google and all of its semi-related products. Google's stock soared five percent directly after the announcement, the world was busy dissecting the meaning of alpha and bet, and things looked rosy for the new company. However, there could be one problem: BMW owns the trademark and .com domain for "Alphabet." And it doesn't want to sell, a spokesperson tells the New York Times. BMW's Alphabet provides service packages to corporations with vehicle fleets. In terms of trademark infringement, it's no problem for two companies to have the same name, as long as there's no possibility of confusion for customers. In this case, there is at least one clear connection between the two organizations: BMW is a car manufacturer and Alphabet owns Google, which has a line of self-driving cars. BMW is looking into the possibility of trademark infringement, NYT reports. As for the Alphabet domain, Google's new company has secured abc.xyz, so BMW can continue using alphabet.com without worry – except for the apparent traffic overload that hit the site after Page's announcement. Google's Alphabet has a different domain issue to tackle: China has blocked its new site, despite expansive local coverage of the restructuring, Fast Company reports. This article by Jessica Conditt originally ran on Engadget, the definitive guide to this connected life. News Source: The New York TimesImage Credit: Associated Press Government/Legal BMW Technology trademark alphabet

BMW Smart Charging App helps drivers charge for less

As electric vehicles proliferate and people try to conserve energy, moves toward smart charging seem only natural. Now, BMW is offering smarter charging, and it should mean more money in the pockets of its customers when they charge at home. BMW owners who drive one of the company's i vehicles will be able to use the BMW Smart Charging App that taps into a national energy rate database (powered by Genability) to allow drivers to automate charging during off-peak hours when electricity usage costs are lower. Charging vehicles at these lower rates could save drivers as much as $400 a year, BMW says. It's a simple idea, but one that could make BMW's EVs even more attractive to potential customers. The BMW Smart Charging App is initially available to customers who have leased a BMW ActiveE from the company's 2012 test fleet, a group whom BMW dubs Electronauts, and many of whom are also early adopters of the BMW i3. The app will then become available to all BMW i3 and i8 customers beginning in 2015. The Smart Charging App is integrated with the BMW i Remote App, which links with the BMW ConnectedDrive interface to also allow drivers to monitor charging times and vehicle status, adjust charging settings and even adjust vehicle temperature so the car is ready before the driver gets in the vehicle. The Smart Charging App is available for iOS and Android devices. Find more information in the press release from BMW below. BMW Launches First App to Automate the Home Charging Process for BMW i Electric Vehicles. 09.06.2014 BMW Smart Charging App Determines Optimal Times for Charging Electric Vehicles Based on Rates and Calculates Cost. Woodcliff Lake, NJ – June 9, 2014... The new BMW Smart Charging App makes it possible for BMW i customers to automatically identify the best rates and times for charging their electric vehicles at home. Developed by the BMW Group and available for Android and iOS devices, the BMW Smart Charging App is integrated with the BMW i Remote App, which allows drivers to get vehicle information via their smartphone. The BMW Smart Charging App has the potential to save customers as much as $400 annually on their electric bills. BMW is the first automotive manufacturer to offer this automated and fully integrated functionality. In its initial phase, the BMW Smart Charging App is currently available to BMW Electronauts.

On Location in Mexico with the BMW 3 Series and X1

Back in October, I traveled to Mexico with BMW to drive the new X1 crossover and the updated 3 Series sedan, specifically the new 340i. I wasn't surprised to see freshly paved roads and beautiful scenery, both of which are staples of the new-car launch. What we don't usually find are car-sized boulders blocking entire lanes of travel, goats as surprise traffic obstacles, and roads that turn to dirt with little warning. In hindsight, maybe the boulders have something to do with the fresh pavement. All that made the drive from our hotel on the edge of Copper Canyon to a little town called Batopilas more interesting than the normal A-to-B. Getting to and from the hotel was its own adventurous challenge, requiring my first and second flights in a Cessna. I managed to escape with my life and some video of the experience, and it's all edited for you above. Enjoy. BMW Crossover Luxury Videos Original Video Sedan