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BMW gearing up for Sochi Olympics with bobsled documentary [w/video]

BMW might be a German brand, but that isn't keeping its US branch from helping out Team USA as the 22nd Winter Olympics gets set to kick off in Sochi, Russia next month. We last reported on BMW's partnership with Team USA's bobsled team in November of 2012, but with barely a month until the opening ceremony, it's about time we hear something new about the team's progress. And that's exactly what's going to happen when Driving on Ice airs this Sunday afternoon. The documentary charts the progress of the Team USA/BMW partnership to redesign the team's two-man bobsled for an event in which the USA hasn't captured gold in since 1936. And if you're concerned that this will be nothing more than a long advertisement for BMW, then you'll enjoy knowing that the program has more to do with the Team USA bobsledders than with the automaker. Even the trailer stars a number of team members and coaches, along with BMW DesignWorks USA's Michael Scully, lead designer on the program. There's a short preview embedded below, so if you just can't wait for next month's Olympics to kick off, you'll want to tune into NBC at 12:30 pm (Eastern time). Scroll down to watch the video preview and check out the full press release from BMW. BMW Slides into 2014 Winter Olympic Year with Announcement of U.S. Olympic Marketing Campaign, Bobsled Documentary. "Driving on Ice," a Film About BMW's Redesign of the Team USA Two-man Bobsled, to Air This Sunday on NBC. Woodcliff Lake, NJ – January 3, 2013... BMW of North America, the Official Mobility Partner of the United States Olympic Committee (USOC), today announced its U.S. Olympic marketing campaign for the Sochi 2014 Olympic Winter Games which includes a series of Olympic-themed advertisments, consumer and retail activations, social and digital media executions, and a national drive campaign to benefit Team USA. In addition, a documentary on BMW's complete redesign of the U.S. two-man bobsled entitled "Driving on Ice" will air this Sunday, Jan. 5 at 12:30 p.m. EST/11:30 a.m. CST on NBC. "Driving on Ice" chronicles BMW's collaboration with the USA Bobsled & Skeleton Federation (USBSF) to deliver a fleet of six new two-man bobsleds, applying the automaker's world-class design and engineering expertise to help Team USA chase its first Olympic gold medal in the event since 1936.

Autoblog fan favorite car ads from Super Bowl XLIX

Super Bowl XLIX is in the books, and the New England Patriots emerged victorious. Of course, if you're like us, the big game wasn't so much about the battle between the east coast and west, so much as a fight between the world's automotive advertisers. We collected and collated all of last night's new ads and put them together for you to vote on. And yes, we're limiting this year's contest to last night's new features. That's why you aren't seeing Dodge's epic Wisdom among our collection of commercials, and it's a similar story with Chevrolet's Truck Guy Focus Group series, which highlights the new Colorado. You can still vote for your favorites. We won't be closing the voting on our Super Bowl page, so while the winners and losers are correct as of this writing, it's entirely possible that there could be some changes in the rankings as time goes on. So, without any further ado, here are the winning ads based on your voting. Nissan: With Dad Fiat: Ready For Action Jeep: Beautiful Lands BMW: Newfangled Idea Mercedes-Benz: Fable NASCAR: America Start Your Engines As for those ads that failed to impact you, loyal readers, Toyota was the absolute, undisputed loser. The Japanese brand ran four ads in total – two for Toyota and two for Lexus – and all of them have negative tallies as of this writing. Lexus' Make Some Noise and Lets Play and Toyota's One Bold Choice and My Bold Dad both had very weak showings among the commercials that aired, although they weren't alone. Neither Mazda nor Kia scored particularly well, despite featuring celebrity magic act Penn and Teller and former James Bond, Pierce Brosnan, respectively. Chevrolet was the winner of the losers, as of our writing, recording the fewest downvotes for its audience-punking The Big Game ad. If you want to take a second look at the losing ads, you can head back to our Super Bowl page for the complete collection. But for now, head into Comments and let us know what you think of the results.

BMW to be featured at 2016 Monterey Motorsports Reunion

The 2015 Rolex Monterey Motorsports Reunion just wrapped up, with the Shelby GT350 serving as the featured marque. Track officials, however, are not wasting any time – or enthusiastic momentum – in announcing a featured marque for next year's event. Next year's Reunion will highlight BMW on the occasion of its centenary. Now if you're thinking that the Bavarian manufacturer hasn't been building automobiles for that long, you're technically correct. The company started out as an aircraft engine manufacturer 99 years ago in 1916. It then got into motorcycles in 1923 before rolling out its first automobile – the Dixi that was a licensed version of the Austin 7 – in 1928. However you trace the automaker's history that's still one heck of a long time. And BMW has been active in motor racing throughout, making it a worthy candidate for next year's celebration. This won't be the first time that Munich's finest will be featured at the reunion. BMW was given the same honor back in 1996. The featured marque can alternately be an automaker, a specific model, a type of vehicle, or even an accomplished racing driver. Last year's was Maserati, preceded by the Chevy Corvette, Shelby Cobra, Jaguar, and the legendary Dan Gurney. Alfa Romeo, Ferrari, Jaguar, and Porsche have each been featured thrice - that's right, thrice! - in the history of the retrospective event. Related Video: BMW TO BE HONORED AS FEATURED MARQUE OF 2016 ROLEX MONTEREY MOTORSPORTS REUNION MONTEREY, Calif., August 16, 2015 — The full, rich heritage of the Ultimate Driving Machine® will be celebrated when Bavarian Motor Works is honored on the occasion of its 100th anniversary at the Rolex Monterey Motorsports Reunion. The celebration takes place August 18-21, 2016 at Mazda Raceway Laguna Seca on the scenic Monterey Peninsula. "The Rolex Monterey Motorsports Reunion is a perfect stage on which to celebrate 100 years of BMW," stated Ludwig Willisch, President and CEO, BMW of North America, LLC. "The BMW brand and the legend of The Ultimate Driving Machine® was forged on and continues to be refined on racing circuits all over the world. In the United States, Laguna Seca has played a starring role. This year, our BMW Z4 GTLM racing cars finished 1-2 in IMSA competition there - almost 40 years to the date a BMW 3.0 CSL won our very first race on the classic circuit.