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BMW CEO faints on stage at Frankfurt press conference

Newly minted BMW AG CEO Harald Kruger has had a rough start to his first Frankfurt Motor Show in that position. Kruger fainted about five minutes into the BMW press conference. A pair of assistants helped the executive to his feet and off-stage, and, understandably, the presser was cancelled. A report in Financial Times indicates that Kruger was not feeling well leading up to his appearance at the show, and that the fainting spell was a result of "a moment of dizziness." Kruger was taken to an area hospital where he is said to be recovering from the incident, and in stable condition. The life of the top dog at a major automaker has got to be stress-filled, sleep-deprived, and hard to handle under normal circumstances, let alone before a major exhibition like Frankfurt. We wish Kruger a speedy recovery getting back to it. And we're certain that he'll face a busy schedule, once again, when he's back on his feet. The CEO replaced Norbert Reithhofer in May of this year, and now oversees a BMW with as big a model lineup as the brand has known, including the recently launched new 7 Series. Here in Frankfurt, BMW is also featuring the new-for-2016 X1 small crossover, while the Mini brand has unwrapped the revised Clubman. News Source: Financial TimesImage Credit: AP Frankfurt Motor Show BMW Frankfurt 2015

2016 BMW 3 Series First Drive [w/video]

If the 3 Series were a person, it would suffer from crippling anxiety. This has nothing to do with the way the car behaves on the road, and it's not a result of its styling. No, it's because so many people expect so much from the 3er. The model is held to the highest standard, which it tends to set itself, and when it doesn't deliver, it hears about it. So it was when BMW introduced the F30 3 Series sedan for 2012. This was a good 3 Series, but few thought it was great. The car lost some of its edge, instead chasing the comfy-luxury crowd that arguably makes up more of the buying public. The vocal Bimmer-loving minority wasn't pleased. Critics, us included, called the car out for its soft suspension tuning, less-than-perfect electric power steering, and chintzy interior details. Enthusiasts instead waxed nostalgic about the E90 generation that came before. But now, the 3 Series can relax again. BMW managed to address most of the issues in this F30 refresh for 2016. The suspension has been reworked, the steering programming overhauled, and the interior is now more befitting a dignified sporty thing from a luxury brand. For good measure, BMW is introducing a new turbocharged 3.0-liter inline-six with more power that the car didn't really need. BMW is introducing a new turbocharged 3.0-liter inline-six with more power that the car didn't really need. That new engine comes with a new out-of-thin-air badge, 340i, replacing the 335i and its N55 six. The updated 3 Series sedan will continue to be offered as a 320i with a turbo four, and both sedan and wagon keep a 328i with a higher-power version of the same engine, as well as a 328d turbodiesel. While those models' engines are unchanged, they all benefit from minor exterior styling updates (lights and bumpers) and the de-cheapified interior, as well most of the mechanical updates. Most of the content from the former Sport Line package, like Sport seats, the Sport transmission, Sport gauges, gloss black exterior trim, and black exhaust tips, is now standard on all but the 320i. Those extra standard features and the new engine bump the price up $2,050, from $44,745 for the 2015 335i sedan to $46,795 for a 340i. Our test drive focused on the 340i, since it's got the new engine. The B58 mill is a single solitary cubic centimeter off of the N55 3.0-liter's it replaces, but it's based on a new modular architecture.

BMW gearing up for Sochi Olympics with bobsled documentary [w/video]

BMW might be a German brand, but that isn't keeping its US branch from helping out Team USA as the 22nd Winter Olympics gets set to kick off in Sochi, Russia next month. We last reported on BMW's partnership with Team USA's bobsled team in November of 2012, but with barely a month until the opening ceremony, it's about time we hear something new about the team's progress. And that's exactly what's going to happen when Driving on Ice airs this Sunday afternoon. The documentary charts the progress of the Team USA/BMW partnership to redesign the team's two-man bobsled for an event in which the USA hasn't captured gold in since 1936. And if you're concerned that this will be nothing more than a long advertisement for BMW, then you'll enjoy knowing that the program has more to do with the Team USA bobsledders than with the automaker. Even the trailer stars a number of team members and coaches, along with BMW DesignWorks USA's Michael Scully, lead designer on the program. There's a short preview embedded below, so if you just can't wait for next month's Olympics to kick off, you'll want to tune into NBC at 12:30 pm (Eastern time). Scroll down to watch the video preview and check out the full press release from BMW. BMW Slides into 2014 Winter Olympic Year with Announcement of U.S. Olympic Marketing Campaign, Bobsled Documentary. "Driving on Ice," a Film About BMW's Redesign of the Team USA Two-man Bobsled, to Air This Sunday on NBC. Woodcliff Lake, NJ – January 3, 2013... BMW of North America, the Official Mobility Partner of the United States Olympic Committee (USOC), today announced its U.S. Olympic marketing campaign for the Sochi 2014 Olympic Winter Games which includes a series of Olympic-themed advertisments, consumer and retail activations, social and digital media executions, and a national drive campaign to benefit Team USA. In addition, a documentary on BMW's complete redesign of the U.S. two-man bobsled entitled "Driving on Ice" will air this Sunday, Jan. 5 at 12:30 p.m. EST/11:30 a.m. CST on NBC. "Driving on Ice" chronicles BMW's collaboration with the USA Bobsled & Skeleton Federation (USBSF) to deliver a fleet of six new two-man bobsleds, applying the automaker's world-class design and engineering expertise to help Team USA chase its first Olympic gold medal in the event since 1936.