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Audi leading rival BMW in worldwide luxury sales race

If you thought competition among the German luxury automakers was hot before, it looks like things are just getting started. For the first two months of the year, Audi has sold more cars than BMW worldwide by just 383 cars.
Audi claims to have sold 242,400 vehicles through February, up 9.3 percent from last year, compared to 242,017 units from BMW, up 8.9 percent, in the same period. While the advantage is tiny, its implications could be huge because Bimmer has been the leader in the premium car segment for the last nine consecutive years. Mercedes-Benz lags behind them somewhat at 229,630 vehicles through February. According to Bloomberg, at this time last year Audi had sold 429 fewer cars than BMW.
The growth is all part of Volkswagen Group's goal to become the world's largest automaker. It currently ranks in second when its heavy truck businesses are considered. The German automotive giant also wants to be the world's leading premium carmaker. "Competition in the premium segment is more intense than ever," said Audi CEO Rupert Stadler to Bloomberg.

BMW confirms new Mexican plant

After over a year of speculation, BMW is finally officially announcing that it's building a factory in Mexico. The new plant will cost the German automaker roughly $1 billion US and will have a capacity of about 150,000 vehicles a year when complete. However, production won't begin there until 2019.
The new factory is being built near the city of San Luis Potosí, Mexico, with plans to employ about 1,500 people. Unfortunately, BMW is still mum about which models it's producing south of the border. Earlier rumors indicated the possibility of the 3 Series, 1 Series and maybe even Mini models there.
BMW says Mexico's multiple free trade agreements are a major factor in the choice of location of the plant. They make it possible for the automaker to ship models more cheaply to North America, parts of South America and the European Union. "The Americas are among the most important growth markets for the BMW Group. We are continuing our strategy of 'production follows the market,'" said Harald Krueger, the board's head of production, in the company's official announcement.

Daily Driver: 2016 BMW X1

Daily Driver videos are micro-reviews of vehicles in the Autoblog press fleet, reviewed by the staffers that drive them every day. Today's Daily Driver features the 2016 BMW X1, reviewed by Alex Kierstein. You can watch the video above or read a transcript below. And don't forget to watch more Autoblog videos at /videos. Show full video transcript text [00:00:00 ]Hey, everybody. I'm Senior Editor Alex Kierstein and today we're driving the 2016 BMW X1. It's replacing the old X1 and the old X1 was based on BMW's traditional rear-wheel drive platform. That meant the engine was positioned longitudinally, that's north/south in the engine bay. In this application, we've got a transversely mounted turbo charged inline four, making 228 horsepower. [00:00:30] It displaces 2.0 liters and it's part of BMW's new modular engine family. It's a nice engine. It's smooth. It sounds good and it's got a lot of power. This is a little lighter than the previous car. This one weighs 3,660 pounds versus the old X1's 3800 and some change. It's a little bit lighter. The dimensions aren't that much different. If you're wondering why it got smaller, that's because it's using a platform [00:01:00] shared with a lot of BMW's Mini products. This is really the fruition of BMW's investment in the Mini brand because now they're able to use those platforms in the engines they developed for those models in BMWs. This X1 has an 8-speed automatic transmission and it's really a pretty good trans. It kicks down quickly if you call for it to give you some power and for the most part it's smooth and kind of out of your way. [00:01:30] Where Minis are sort of raucous when you really whomp in it, this is a little more restrained. It still delivers power like many of the current turbocharged Minis out there, but there's more refinement here. I really like the external styling on this car. It's wearing this really lovely shade of dark blue and BMW's current styling language lends itself really well to this shape [00:02:00]. It looks really tidy and it's not really that complex or interesting of a shape. It's very much the traditional two-box CUV kind of exterior look and profile, but the detailing is nice. It looks sharp. It looks like a premium product and it looks like a more expensive product than a similar Mini would. BMW used to pride themselves on having simple uncluttered interfaces and even the sort of trimmed down iDrive that's in this unit [00:02:30]. Works pretty well.