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M235i outpoints 911, Corvette in CR testing, becomes highest-scoring BMW ever

Good news just keeps coming for BMW, as Consumer Reports has just handed out a stunner of a verdict - the M235i, a spritely, 320-horsepower coupe that starts at just $43,100 has bested the likes of the Chevrolet Corvette Stingray and Porsche 911, vehicles that can easily cost twice as much and come to battle with considerably more power.
CR awarded the spiritual successor to the 1 Series M Coupe a score of 98 out of 100, beating out the 911 and the Stingray by three and six points, respectively. In fact, the M235i is remarkably close to the Tesla Model S' 99, making it one of the highest scores CR has ever handed out. It's also, not surprisingly, the highest-rated BMW ever.
Of the M235i's many attributes, Consumer Reports cited the car's performance potential as well as its quiet ride and comfort for front-seat passengers. While it's a shock to no one, CR called out the limited space in the backseats as well as some finicky controls as this Bimmer's biggest shortcomings.

2015 BMW X4 configurator is ready to get personal

The 2015 BMW X4 configurator is ready for your special touch. Starting with the 300-horsepower xDrive35i that starts at $48,925 after destination, our special touch aimed at a luxury cruiser and added $9,250 to proceedings for a final tally of $58,175. That got us the Technology, Lighting and Driver Assistance packages, navigation and enhanced USB and smartphone integration. We were tempted to go for the Dynamic Damping Control for just $1,000 and a set of 20-inch M Double Spoke Wheels, but the configurator didn't want to mix the M Sport Line with our Sparkling Brown metallic exterior hue so we skipped it.
We've covered the details on pricing and the breakdown of the order guide elsewhere, so you can always click through for refreshers. Or you can skip all those words and dive straight into trying to build an X4 that makes you say, "Yeah, now I get it."

BMW starts Apple-like "Genius" program to explain tech

Even workaday cars are so capable now that even most auto scribes don't truly find out about a car's limits until a professional driver shows them what they are. It's the same with a vehicle's suite of features and the technology inside - there's so much of it that most people will have no idea what their cars can offer them. BMW is the latest company to make a personal effort to change that, introducing "young, tech-savvy employees" to dealerships as part of its "BMW Genius Everywhere" initiative.
Having no part in the actual sale of a vehicle, a BMW Genius is present on the showroom floor only to answer questions about the company's products and their features. If the customer decides to buy, he is transferred to a salesperson. A pilot program in the UK proved its effectiveness, it will now be rolled out across Europe and then come to the United States toward the end of this year in time for the launch of the i3. Details are still being worked out, but each BMW dealer will have at least one Genius.
For assistance that doesn't require visiting the auto mall, BMW is also putting vehicle and feature tutorials on its US website to "make our knowledge about our brand more interesting and more accessible to the consumer." They will appear online sometime in the latter half of the year, and will also be bundled into iPhone and iPad apps.