2013 Audi Tt Rs, 2.5l Turbo, 9k Mi., 6-spd. Manual, Nav, Bose, on 2040-cars

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Meet the first of four Audi A4s coming to our long-term fleet

Yes, you read that right, this is the first of a quartet of A4s we'll be looking at over the course of the year. We're kicking things off with an Audi A4 Premium Plus sedan, and we'll be looking at other iterations of the A4 line later on: the A4 Prestige, Allroad, and S4. What we hope to do is provide you with a thorough examination of each variation, and hopefully give you some guidance on what's worthwhile and what isn't. But first, let's introduce you to the A4 Premium Plus. What we got The A4 Premium Plus is the middle child of the standard A4 line, fitting between the entry-level Premium and the top level Prestige. Stepping up to the Premium Plus adds 18-inch alloy wheels, LED headlights, an S Line body kit, Bang & Olufsen sound system, parking sensors, aluminum window trim, and heated power seats with memory. The model we received from Audi has a number of upgrades that bring it quite close to the Prestige trim level. Most notable is the Technology package, which adds the Audi Virtual Cockpit instrument panel, which replaces the physical gauges with a big LCD screen. It also comes with rear cross traffic alert. A First Edition package was added, too, which adds cooled sport seats, a three-spoke steering wheel, and unique wheels and aluminum interior trim. Our favorite part, is the sport package, which adds sportier suspension, a black headliner, and the aforementioned sport seats. What we skipped Really, we didn't skip much here – this particular A4 Premium Plus is pretty loaded. The only packages not included were the Cold Weather package, which includes heated rear seats and steering wheel, and wheel and tire options. The heated steering wheel isn't necessary since winter is almost over (at least we hope). The cost of these packages added up fast, too. Moving up to the Premium Plus trim over the standard Premium added $3,800. The Technology package was $3,250, the First Edition package was $1,100, and the Sport package tacked on $750. Along with the white paint at $575, our Audi has over $9,000 in options. That brought our tester up to $49,825 from a base MSRP of $40,350. We like everything that's been added. If we were to pick packages we could live without, though, we'd probably pick the Technology and the First Edition packages. As slick as the LCD instrument panel is, there's nothing wrong with physical needles and dials.

Audi following Tesla with 280-mile EV family car

The press days are finished at the LA Auto Show, but things said there are still making news. While in California, Audi technical development chief Ulrich Hackenberg told reporters that his employer plans to release an electric car with a range of 280 miles "around 2017." Hackenberg wouldn't say what kind of car - or crossover, perhaps - it will be, but one report said it would be "a large car, fitting five large people with ample luggage space." Most observers expect it to be a sedan to take on the Tesla Model S. It's no secret that Audi respects Tesla, and there have been hints that The House of Quattro is ready to really flex its progress-through-technology muscles in Tesla's direction. Audi will be applying lessons learned in the development of the coming R8 E-tron to the future electric car, after it managed to double the range of the electric sports car thanks to new battery technology to 450 kilometers, or 281 miles. This puts another tentative all-electric Audi in the mix and another Tesla competitor, after rumors of a possible electric Q8 from February of this year. If an electric Q8 does happen, it's expected to be a challenger to the Tesla Model X. And that might not be all: Bloomberg reported in June that Audi had "devised blueprints for several high-performance electric saloons and sport-utility vehicles." News Source: AutoExpress Audi Technology Electric audi e-tron

Audi imagines a world where mechanics are zombies

Warewolves, vampires, lab-created monsters... they've all come and gone from the silver screen, but the latest trend in apocalyptic popular media centers around zombies. And that's the theme Audi has tapped for its latest ad. The television commercial is called "Mechanics," and as you may have guessed by now, they're the zombies the German automaker is depicting. The spot was created to encourage Audi owners (like the one in this A5) to have their vehicles serviced at authorized dealers rather than taking them to independent garages that may not be after your brains, but might like a crack at your pocket book, at least (as if dealerships aren't). The commercial was created for Audi by Thjnk Berlin GmbH and directed by Sebastian Strasser for RadicalMedia, and is worth a watch for the laugh alone. Related Video: