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Audi launches 2014 TDI models with hilarious spot

Audi has unveiled a set of new television spots that seek to continue the company's proselytizing of diesel-fueled luxury cars to the American pubic. With TDI versions of the A6, A7, A8, Q5 and Q7 available for its 2014 model year range, this is a subject that's obviously near and dear to the hearts of Audi marketers.
The first commercial, The Station, makes a play on the fact that many car buyers in the US don't associate luxury cars (in this case an A8) with those green-handled pumps at the "gas" station. The second commercial, Range, is a lot more informative (albeit less fraught with screaming and slowmo), discussing just how easy it should be to find a diesel fueling station in your long-range TDI before you need to fill up.
Continue on below for a look at both new commercials, or to have Audi explain them to you in great detail, via its press release.

Ken Block and friends race light in silly-beautiful Castrol commercial

How does one make fast, loud, drifting cars better? Well, you can add more fast, loud, drifting cars or you can add lasers. Either or, really. In this case, Castrol did the right thing and added both, creating a highly stylized commercial for its Edge Titanium motor oil starring South African racer Adrian Zaugg, BMW factory driver Augusto Farfus, Audi DTM and Le Mans staple Mike Rockenfeller and some bloke named Ken Block.
Their cars? No surprise, but Block is in his Ford Fiesta GRC, while Zaugg samples a Lamborghini Aventador and Farfus and Rockenfeller drive along party lines, with a BMW M4 and an Audi R8, respectively. And those cars look good, too, thanks to the creative light and laser work on display.
Take a look below for the video from Castrol.

2014 Audi SQ5 priced from $51,900* [w/video]

Despite the fact that the 2014 Audi SQ5 you see here is quite a bit different than the one offered in Europe, we're still plenty glad that the folks from Ingolstadt have decided to offer a hotted-up version of its compact Q5 crossover here in the States. Now, Audi has announced that its US-spec SQ5 will be priced from $51,900 when it hits dealerships later this summer (*not including $895 for destination). That strikes us as a pretty favorable price - while the base Q5 in 2.0-liter TFSI trim starts at $35,900, the 3.0-liter Prestige model commands a full $51,400, and somehow manages to feel worth it.
We already enjoy driving the Q5 in its standard tune, and this SQ5 looks to be quite an entertaining thing. Audi has tuned its 3.0-liter supercharged V6 to produce 354 horsepower and 347 pound-feet of torque - gains of 82 hp and 52 lb-ft over the standard 3.0L Q5. No, it's not the awesome 313 hp and 479 lb-ft of the twin-turbo-diesel engine used in Europe, but our American SQ5 will certainly be a quick little thing. Audi is estimating a 0-60 time of 5.1 seconds, on its way to a limited top speed of 155 miles per hour.
Like all S models, the SQ5 will be a bit different visually than its basic Q5 kin. Aluminum roof rails are standard, as are 20-inch wheels (21s are available). There are revised bumpers at the front and rear, with Audi's usual gray grille and diffuser, as well as aluminum mirror caps. Inside, leather- and Alcantara-clad sport seats are standard, though buyers can opt for a fine Nappa leather setup. Audi says that new aluminum/black wood inlays are also available, as is a 14-speaker Bang & Olufsen sound system.