2011 Audi S5 Quattro Cabriolet, Loaded, Warranty, Serviced on 2040-cars

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Audi investing $30.3 billion through 2018 for product expansion

How does Audi plan to reach two million units in annual sales and pay for the 11 new models it's adding to its lineup - an expansion that may include models named SQ2, Q9 and F-Tron? By increasing its investment to 22 billion euros ($30.3 billion US) between now and 2018. That figure represents an increase of about 500 million euros over the previously planned outlay, according to a report by Automotive News, and that could be due to Audi wishing to goad the momentum that pushed it to 1.5 million annual sales two years ahead of schedule.
It's also about staving off the challenges from BMW and Mercedes-Benz. Now that BMW has been able to turn some of its attention away from its "i" series of Megacity cars, it will reportedly spend more than planned in 2014 as it continues the rollout of ten all-new vehicles and 15 new-generation vehicles through the end of next year. Mercedes, having been dropped to third in the sales race, is preparing to add 13 new cars over the next six years.
Audi's money is going into technology, into product like the next-generation TT and the Q1 and production expansions and upgrades all over the world. The expenditure represents just under a fourth of Volkswagen's 84.2 billion-euro ($115.7 US) outlay devoted to taking the number-one global automaker title away from General Motors and Toyota by 2018.

2013 Audi S3

Coming Soon To Our Shores With Two More Doors And A Trunk
The Audi S3 is not exactly a sales juggernaut, despite it being a bit of a legend for passionate fans of the small German premium genre. In most markets outside of Europe, people may consider such setups as the S3 three-door tested here, look at the price, and then think maybe they should just get a nice A4 sedan with greater practicality for similar cash. That certainly has been one reason Audi has never officially brought the S3 hatchback to the United States. And the 335-horsepower RS3 Sportback? Forget about it nearly everywhere but in Germanic regions, Switzerland and the UK.
All of which automatically turns the new S3 hatchback into an unattainable object of desire for many fans of the four-ringed brand. The good news, of course, for many markets not on the three-door or S3's dance card is that most of us will get a shot at buying the new S3 sedan that will be powered by the same drivetrain tested here. We reported heavily on the sedan version from the recent New York Auto Show and are convinced that there is much for North American shoppers to like.

2014 Audi SQ5 priced from $51,900* [w/video]

Despite the fact that the 2014 Audi SQ5 you see here is quite a bit different than the one offered in Europe, we're still plenty glad that the folks from Ingolstadt have decided to offer a hotted-up version of its compact Q5 crossover here in the States. Now, Audi has announced that its US-spec SQ5 will be priced from $51,900 when it hits dealerships later this summer (*not including $895 for destination). That strikes us as a pretty favorable price - while the base Q5 in 2.0-liter TFSI trim starts at $35,900, the 3.0-liter Prestige model commands a full $51,400, and somehow manages to feel worth it.
We already enjoy driving the Q5 in its standard tune, and this SQ5 looks to be quite an entertaining thing. Audi has tuned its 3.0-liter supercharged V6 to produce 354 horsepower and 347 pound-feet of torque - gains of 82 hp and 52 lb-ft over the standard 3.0L Q5. No, it's not the awesome 313 hp and 479 lb-ft of the twin-turbo-diesel engine used in Europe, but our American SQ5 will certainly be a quick little thing. Audi is estimating a 0-60 time of 5.1 seconds, on its way to a limited top speed of 155 miles per hour.
Like all S models, the SQ5 will be a bit different visually than its basic Q5 kin. Aluminum roof rails are standard, as are 20-inch wheels (21s are available). There are revised bumpers at the front and rear, with Audi's usual gray grille and diffuser, as well as aluminum mirror caps. Inside, leather- and Alcantara-clad sport seats are standard, though buyers can opt for a fine Nappa leather setup. Audi says that new aluminum/black wood inlays are also available, as is a 14-speaker Bang & Olufsen sound system.