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Audi to spend $17 billion to fight BMW

It's no secret that VW Group, parent company to not only Volkswagen but also Audi, Bugatti, Bentley, Lamborghini, Porsche and Ducati brands sold in the US, is determined to become the world's largest automaker. Even more impressive is that VW is prepared to spend billions to make it happen.
With that comes word that VW Group will be spending $17 billion on its Audi brand over the next three years to push itself above rival BMW. The money will be invested in both vehicle development (including lightweight auto design and alternative powertrains) and facilities (including expansion in Hungary, China and new operations in Mexico). The luxury brand is focused on global manufacturing infrastructure.
Already Europe's best-selling luxury brand, Audi's objective is to overtake BMW by the end of the decade by selling more than two million cars per year (BMW is shooting for 1.54 million sales in 2013). If those objectives are met, VW Group should be on track to be the industry's volume leader by 2018.

Audi builds its six-millionth Quattro-equipped car

All-wheel drive has become the norm particularly among German automakers. Mercedes offers its 4Matic system on a broad range of models, BMW counters with its xDrive system, Volkswagen has 4Motion, and the only Porsche you actually can't get with all-wheel traction is the Boxster/Cayman. But before all its competitors got on board with channeling power to all four wheels, Audi was making a name for itself with its Quattro all-wheel-drive system.
Now 34 years since the advent of the original Audi Quattro, the House of the Four Rings has built its six millionth vehicle equipped with all-wheel drive - only a year and a half since it hit the five-million mark. In fact these days nearly half of all new Audis are ordered in Quattro spec - more than any other automaker - resulting in a total of 710,095 Quattro-equipped Audis produced last year alone.
The landmark 6,000,000th vehicle was an SQ5 in monsoon gray metallic that rolled off the assembly line on Friday and is bound for a customer right here in the United States.

Audi reveals facelifted A7 and S7 in Europe [w/videos]

Audi has revealed the nip/tuck and stylistic upgrades for the A7 that we got clues to in spy shots from back in January. The single-frame grille has been subtly reworked along with the lower front fascia and headlilghts. Those bulbs are underlined by a new design for the LED DRLs, and - in Europe - they can be had with Matrix Beam LEDs that come with dynamic turn signals. Out back is a tweaked bumper, as well as new exhaust tips and taillights with an LED pattern that mimics the front lights.
Cockpit inhabitants get new surface treatments like the aluminum and Beaufort walnut inlays, Valcona leather and five possible colors for the seats. The company's MMI Navigation Plus with MMI Touch is fitted with an Nvidia chip for faster graphics processing, and LTE-enabled internet connectivity is standard.
Up front, the 3.0-liter bi-turbo TDI gets a power boost to 320 horsepower and is attached to an eight-speed transmission; a seven-speed S tronic transmission is paired to the rest of the line. The revised 3.0-liter V6 TDI recently discussed at the Vienna Motor Symposium also joins the lineup, here offered in both the 272-hp and 218-hp variants, that latter "ultra" version said to return 50 US miles per gallon.