R8 V10 5.2l Ibis White Alcantara Interior Carbon Fiber Manual Trans Navigation on 2040-cars

Auto blog

Audi hints at A9 flagship ahead of LA Auto Show

If you've been thinking that Audi is in need of a new design direction, you're not alone. Clean though its designs may be, they tend to be more evolutionary rather than revolutionary. But it seems Ingolstadt is on the verge of launching a new design language with a new A9 concept.
The teaser image above was obtained by Germany's Auto & Design magazine, giving us our first glimpse at the concept Audi is expected to unveil at the upcoming LA Auto Show. The concept is tipped to be based on the same MLB platform that will underpin the next-generation A8.
The concept itself could lead to a new production flagship model as well, slotting in above the A8 sedan and A7 five-door. Details remain scarce at the moment, but we'll be watching to see how this development progresses.

2017 Audi A4 evolves into a larger, lighter luxury sedan [w/video]

Audi took the evolutionary, rather than revolutionary, approach when it came time to redesign the brand's A4. While the latest generation's look might not set hearts racing, a plethora of tiny tweaks by the engineers manage to make the the four-door larger, up to 264 pounds lighter, and slice the drag coefficient down to 0.23. Audi has made its modern reputation on the style and quality of its interiors, and the new A4 seems to make good on that tradition. In-cabin appointments and tech see a serious upgrade, including offering Audi's fully digital, Virtual Cockpit, instrument panel. In the US, the new A4 arrives for the 2017 model year offering power from either diesel or gasoline. The 2.0-liter TDI is essentially a carryover from the Audi lineup, but the 2.0-liter TFSI sees some big upgrades, including a new cylinder head. It's now rated at 252 horsepower and 273 pound-feet of torque. At launch here, all A4s get a seven-speed S-tronic dual-clutch gearbox. Front-wheel drive and Quattro all-wheel drive are available. For an added dose of forbidden fruit, you can check out the crimson A4 Avant in the gallery above the from Frankfurt Motor Show. Take a good look because this long-roof variant isn't coming to the US. Yes, we're listening to sad violin music, too. Although, the next Allroad is coming here eventually after that higher-riding wagon debuts.

Ten of the greatest Super Bowl car commercials of all time

With an average of over 100 million viewers each year, the Super Bowl always has advertisers bringing out the big guns. And for those among us who don't know the difference between a safety and a touchback, those commercials can be one of the most compelling aspects of the annual ritual. Car companies, in particular, have a long history of making the most of the huge Super Bowl audience by debuting some of the most memorable advertisements that have ever aired on television. So, in preparation for the new batch we'll be seeing this coming Sunday, here's a collection of our favorites from the past. 10. Audi – The Godfather When Audi created this homage to the quintessential gangster movie to promote its newest sports car, the company managed to make a commercial that was simultaneously funny, a little bit disturbing, and most importantly memorable. 9. Maserati – Strike This one might start out slow, but it delivers not only with the wicked sound of the third-generation Ghibli's engine, but with an interesting message about hubris in the auto industry as well. 8. Nissan 300ZX Twin-Turbo – Dream Directed by none other than Ridley Scott (Blade Runner, Alien), this dystopian spot has centers around a narrator who explains that in his dream the bad guys are unable to catch him despite their best efforts by way of street bikes, race cars, and supersonic jets. While the twin-turbocharged 300ZX car was certainly a performance powerhouse to be reckoned with in its day, the concept and execution of this one does come off a little bit campy now – but in a good way. Then again, it is a dream, after all. 7. General Motors – Robot This one is unique in that it's genuinely depressing on a profound level. Who would've thought that the simulated suicide of a lovable, anthropomorphic car-building robot who has fallen on hard times could be such a downer? 6. Nissan – With Dad Although the debut season of its new LMP1 racer didn't exactly turn out how the team hoped it would, there's no denying that Nissan's depiction of a strained father-and-son relationship that eventually leads to redemption (and the introduction of the 2016 Maxima) tugs at the heartstrings. 5. Volkswagen – Big Day A surprisingly poignant advert, this one might be low on dialogue but it certainly gets its message across. And just as the dramatic soundtrack begins to lull the viewer into a sense of security, our expectations are upended. 4.