2021 Audi R8 Coupe Vf Engineering Supercharger, Custom Carbon Fiber W on 2040-cars

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This gold wrapped R8 is how Audi celebrates an award

We like to think some awards (our Tech of the Year, for example) are more valued than others. Even so, Audi wasn't going to let its winning the Golden Steering Wheel award from Auto Bild go unnoticed, and this gold chrome R8 ought to do the trick. On display now at the Audi Forum in Neckarsulm, Germany, this Audi R8 V10 Plus is all decked out with a gold chrome wrap, similar to what rival Mercedes rolled out in Cannes a few years ago, but with a tone-on-tone satin gold stripe up the center, flanked by black pinstripes for extra contrast. Fortunately the accents – including the wheels, grilles, mirrors, air scoops, and rear wing – were left in black (albeit glossy) rather than chromed up. It looks just as shiny as the mirror-finish Bugatti Veyron displayed at Autostadt 300 miles north in Wolfsburg. Opened a decade ago, the Audi Forum Neckarsulm is one of two such locations run by the German automaker, alongside the one at its headquarters in Ingolstadt. Situated between Frankfurt and Stuttgart, the Neckarsulm facility includes displays from the company's collection, a customization studio, restaurant, a 4,000-square-foot shop, and a concert space. Customers can also pick up their new wheels direct from the factory at the Neckarsulm location, which is also where Audi operates one of its principal assembly plants – and where Quattro GmbH builds the R8. Following the original that debuted in 2006, the new second-generation R8 was introduced earlier this year at the Geneva Motor Show. It eschews the V8 available in the previous version exclusively for the 5.2-liter V10. In the Plus spec pictured here, it produces over 600 horsepower, channeled to all four wheels through a seven-speed dual-clutch transmission. The R8 won the Goldenes Lenkrad award this year in the sports car category, alongside the Audi A4, Opel Astra, Hyundai i20, and the BMW X1, 2 Series Gran Tourer, and 7 Series. Related Video: X The video meant to be presented here is no longer available. Sorry for the inconvenience. Featured Gallery Audi R8 V10 Plus in gold chrome at Audi Forum Neckarsulm News Source: Audi Forum Neckarsulm via Facebook Audi Coupe Performance Supercars award gold chrome

Audi CEO Stadler gets 5-year contract extension

Audi CEO Rupert Stadler will keep his seat at the top thanks to a contract extension. Volkswagen didn't divulge the length of the new contract, but German newspaper Frankfurter Allgemeine Zeitung said the term is five years. Stadler took over the current position in 2007 when current VW CEO Martin Winterkorn left it. That year the brand sold 93,506 in the US and 964,151 in total worldwide; last year it sold 158,061 in the US and 1,575,480 in total worldwide.
Even though the brand has managed only about half the US sales of its two main rivals, it led the charge globally through the first two months of this year. Over the next few years we'll see its US efforts increase with a $30.3-billion investment, 11 new models and the opening of its first North American plant. And right now it can make hay with its World Car of the Year award winner, the A3.
In addition to Stadler, VW sales boss Christian Klingler is said to have received a five-year contract extension, and VW China head Jochem Heizmann has earned another two years on the job.

2017 Audi A4 pricing drops before Detroit debut

With its spring 2016 on-sale date rapidly approaching, Audi confirms the official pricing structure for the new A4 sedan. The four-cylinder-only A4 line starts at $38,250 – a $1,400 increase over last year's model – but like the similarly priced BMW 328i and Mercedes-Benz C300, that figure climbs quickly. For one, unless you're planning on living with a front-wheel-drive Audi, you'll need to add on $2,100 for the automaker's torque-vectoring Quattro all-wheel-drive system. And unless you want the basic Premium trim, plan on tacking on $3,800 for the Premium Plus trim or $8,600 for the range-topping Prestige. What's all this mean? For that, we'll turn to the newly switched-on online configurator. The standard A4 doesn't sound like a terrible deal, offering standard bi-xenon headlights, LED taillights, three-zone climate control, leather seats, a sunroof, and a seven-inch MMI system. Moving up to the Premium Plus switches up to full LED headlights, heated front seats, a 19-speaker Bang and Olufsen 3D stereo, push-button start, and an S-line exterior treatment. Finally, the top-line Prestige's notable standard items include an 8.3-inch, nav-equipped MMI system, Audi's excellent virtual cockpit (an Autoblog Tech of the Year finalist), and a head-up display. If you're balking at the trim packs, rest easy knowing Audi has spread the options around liberally. You can get navigation and heated seats on a base model – they're $2,400 and $900, respectively – and Virtual Cockpit can be added to the mid-grade model. The base can be had with standard 18-inch wheels, while the Premium Plus allows drivers to ditch the 18s and move up to 19s. Even the top-of-the-line Prestige has a few options, including an $1,800 Driver Assistance pack (adaptive cruise, auto high beams, and lane keeping assist ) and a $1,450 Warm Weather Pack (vented front sport seats). While you can get an A4 for $38,250, you can also build one up to $55,375. Look for the 2017 Audi A4 in dealerships this spring. And head over to the online configurator to build your ideal Audi sedan now.