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Mercedes chief invites Audi, BMW to compete in F1

Mercedes-Benz didn't just win the Formula One World Championship in 2014 – it positively dominated it. The team won all but three of the grands prix this season, scoring a one-two finish at more than half of them and landing at least one car on the podium at every race without exception. It goes without saying, then, that the German automaker thrives on competition, but now it's welcoming even more. Speaking with Germany's Sport Bild at its homecoming celebration in Stuttgart, Daimler chief Dieter Zetsche welcomed Mercedes' biggest rivals Audi and BMW to join it on the F1 grid. Noting that the three German brands share some 80 percent of the market for luxury automobiles, Zetsche said that F1 would make a natural arena of competition for Mercedes, Audi and BMW to fight for top bragging rights. The three currently compete against each other in front of home audiences in the DTM touring car series – effectively Germany's equivalent to NASCAR – but of the ten races held this year, the majority were in Germany itself, and all of them took place in Europe. BMW last competed in F1 when it bought the Sauber team in 2006, but withdrew from the series in 2009. Despite its progenitor Auto Union having fielded the famous Silver Arrows in pre-war grand prix racing, Audi has never been a player in modern F1 racing, though recent rumors have linked it to a potential foray – spurred by the arrival of sister-company Porsche on its home turf at Le Mans, the departure of several of its key endurance drivers and the hiring of former Scuderia Ferrari chief Stefano Domenicali. Porsche had similarly considered an F1 program before getting the go-ahead to compete with Audi at Le Mans. As for the prospect of Mercedes competing in other international racing series, Zetsche added that year-long preparations for 24 hours of racing at Le Mans didn't present a good cost-benefit ratio in his estimation, but that Formula E (where Audi currently supports a quasi-works entry) would be worth a closer look.

Audi, Google readying infotainment partnership announcement for CES?

The merging of our smart phones and automotive infotainment systems may be about to get an even bigger boost, if a report from Forbes is to be believed. The business publication is reporting that Google and Audi may announce a partnership at next week's Consumer Electronics Show in Las Vegas that would see Google's Android OS taking control of Audi's MMI infotainment system.
The move by Google would be a direct counter to Apple's iOS in the Car initiative, the marquee feature of which allows drivers to access the company's Siri digital assistant via a car's voice controls. According to Forbes, other iOS features that have found their way into cars include functions for iMessage, as well as audio and satellite navigation systems.
Audi and Google already enjoy a working relationship, with the tech company providing data services on many of the automaker's cars, as well as lending Google Maps to the MMI system. If this report turns out to be true, fans of Android could find Audis looking a lot more appealing.

Audi Q7 honored with IIHS Top Safety Pick + rating

Audi's new, second-generation Q7 crossover is officially one of the safest vehicles on the road, according to the Insurance Institute for Highway Safety. The non-profit has named the revamped CUV to its Top Safety Pick + list, making it the fourth Audi branded product to be so honored. As we've said before, the TSP + rating is no laughing matter for automakers. Getting it requires not just top-of-the-line crash-test ratings, but at least an "Advanced" rating for its crash-prevention systems. Audi went a step above, though, scoring a "Superior" for its safety systems, alongside an entire array of "Good" ratings on the physical crash testing. This is something of a unique case, though. See, IIHS doesn't typically test vehicles as large as the Q7. The only reason it did was because Audi "nominated" it and even paid for the test vehicles. The last time a "Large SUV" – which is what the Q7 is categorized as – even made a IIHS list was 2013, when General Motors Lambda-based CUVs and the Volkswagen Touareg were honored. Of course, the reason you all probably click on these stories is to see the crashing. Check out how the Q7 fared in the small-overlap test at the top of the page – there's gratuitous slow-mo, so enjoy. Related Video: