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An Outback for architects | 2017 Audi A4 Allroad First Drive

There are crossovers – big SUV-like things that give people the commanding view of the road they crave so much – and then there are crossovers. Lifted wagons in the vein of the Subaru Outback are arguably the crossover archetype, but they've become the exception, not the rule. That's where the Audi A4 Allroad fits in. Like its predecessor, the 2017 Allroad is a rather good-looking alternative to a mid-size SUV. The A4 Allroad is again based on the lovely A4 Avant, a wagon that isn't sold in America. The Allroad has a slightly raised suspension compared to its overseas counterpart, slightly higher-profile rubber, standard two-tone paint, roof rails, fender flares, lower body cladding, and a grille with vertical slats to emphasize the rugged point. And for reasons that no automotive purist has ever been able to derive, the look totally works. You can have a two-tone Allroad in one of 13 colors with gray trim along the bottom and the fenders. Or, pay an extra $1,000 on top of the cost of metallic paint and you can opt for one of five monochrome color schemes. In either case, you'll get a handsome, aggressive front end; 18-inch five-spoke wheels; standard Xenon or optional LED lighting up front; and LED lighting in the rear. The rear blinkers have a standard swiping effect borrowed from the R8, and the same sequential motion is applied to the front turn signals on models with the optional all-LED headlights. It's a party trick, but a neat one . We'd be hard pressed to think of an interior that Audi has screwed up recently, and the latest A4 has a particularly good one that translates well to the Allroad. No matter the trim you choose, you'll get your choice of dyed leather, including the requisite brown to best showcase the Allroad's rugged intentions. The level of gadgetry and pricing rises as you work your way up the trim tree – from Premium, to Premium Plus to Prestige, with the sweet spot in the middle – and it more or less mirrors that of the A4. Opting for the Technology Package on Premium Plus models gets you Audi's Virtual Cockpit instrument cluster, a fully configurable gauge package that sets the standard for info display in the industry. (It is so choice. If you have the means, we highly recommend picking one – er, it – up.) Here, the optional advanced dash is paired with an 8.3-inch center display, which is equally intuitive and responsive.

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Audi TT most likely to breed crossover derivative

Audi has been rolling out successive concepts based on the new TT. Aside from the production coupe and convertible, we've seen the Shooting Brake concept in Detroit, the Offroad concept in Beijing and, most recently, the Sportback concept in Paris. The clear message is that Audi plans on actually producing more derivatives of its stylish two-door, but the question is which one will come first?
Speaking with Britain's Car magazine in Paris this past week, Audi technical chief Ulrich Hackenberg indicated that, while the decision has still yet to be made, the crossover is the most likely candidate.
Producing the TT Offroad concept - or something like it - would give Ingolstadt another addition to its growing crossover lineup that already includes the Q3, Q5 and Q7. Whether this would come in addition to or instead of the rumored Q1 and Q4 models remains to be seen, but crossovers have become increasingly popular and profitable for German automakers like Audi.