2005 Audi A8 Quattro 4.2l, Navigation, Leather, Sunroof on 2040-cars

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2015 Audi A8 rises to meet the challenge [w/video]

It's turnover time in the extra large premium sedan segment. With Mercedes having stuffed HAL 9000 in its new S-Class, other luxury marques are quickly updating their own super sleds to keep up with this persistent march of technology. While far from a full redesign, the Audi A8 has changed enough for 2015 in terms of styling, powertrains and new technology to keep it in the conversation.
For starters, the A8's exterior design has been redone, with the most noticeable changes happening up front. The trademark 'gaping maw' grille is a little less gaping, while the headlights now feature a straight lower edge of LEDs, excising the old model's droopy-eyed look. Speaking of headlights, Audi now offers optional Matrix LEDs, the latest in headlight tech, with 25 individual elements per side that can be turned on or off and dimmed as the situation demands. The rear of the A8 has also been resculpted and looks very much inspired by the derrière of the A7, with a single chrome strip connecting the new LED taillights.
The A8's full suite of powertrains has also been upgraded, with the supercharged 3.0-liter V6 now producing 310 horsepower (up 20 according to Audi, though down 23 compared to the US-spec 2013 model). The twin-turbo 4.0-liter V8 is now rated at 435 hp, a solid 20-horse increase that lowers the car's 0-62 time to just 4.5 seconds. That's within spitting distance of the 520-hp S8's time of 4.1 seconds. That aforementioned super sport sedan's engine remains unchanged, as does the 6.3-liter 12-cylinder powerplant in the A8 L W12, but Audi's two diesel engines have both improved, with the 3.0-liter V6 producing an extra eight horsepower (256 total) and the 4.2-liter V8 gaining an extra 34 hp (385 hp) to go along with its more-than-adequate, though unchanged, 626.93 foot-pounds of torque.

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

2017 Audi R8 Spyder spotted completely uncamouflaged

We've seen the 2017 Audi R8 Spyder running the 'Ring a while back, and we've also seen a leaked planning document that seems to confirm the R8 Spyder is actually coming (as if seeing a prototype wasn't enough). Here's further unofficial confirmation: a completely uncovered, arrestingly yellow example of the breed. Unless it's been the subject of a clever badge-swap, this is a V10 model (as are all R8s at the moment), although rumors, leaked product roadmaps, and common sense point to a downsized engine offering in the near future. We think it'll be a V6, based on the fact that the R8 technical lead Roland Schala stated that a "V6 is a perfect engine for this car." Don't expect any drastic mechanical differences from the coupe, itself a close cousin of the Lamborghini Huracan. We thought the coupe was "murderously fast and sexy," while still being a tasteful, total driver's package; the Spyder should bring all that and some open air to the table. We should see the R8 Spyder's official reveal in a few months. Related Video: