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'Worldwide, every third Audi will be an SUV by 2020'

Automotive News Europe reports the new Audi manufacturing facility in San Jose Chiapa, Mexico will increase the automaker's production capacity for the Q5 SUV by 150,000 units per year. While the plant will supply every market with the exception of China, most of the production is slated to head to the US.
While speaking with ANE, Audi CEO Rupert Stradler said, "Worldwide, every third Audi will be an SUV by 2020." So far this year, 40 percent of Audi vehicles sold in the US have been light trucks, with the company's sales in that segment jumping by 53 percent. By comparison, Audi passenger car sales have increased by just one percent.
The first Q5 vehicles from the San Hose Chiapa plant will show up on dealer lots in 2016. Audi of America recently received a larger 9,000-unit allocation of Q5 models after seeing sales increase 36 percent through April compared to the same period in 2012.

Audi workers are frustrated with 'disastrous' indecisiveness of top management

FRANKFURT (Reuters) - Audi's management board, including Chief Executive Rupert Stadler, has been sharply criticized by company managers, Bild am Sonntag reported on Sunday, citing an internal dossier. It said the executive board had shown no signals of a fresh start, change or readiness for the future, and that workers were frustrated with "disastrous" indecisiveness. Stadler has come under fire for how he has handled the fallout from parent company Volkswagen's diesel emissions scandal. Munich prosecutors have been investigating Audi on suspicion of fraud and criminal advertising in the United States, where the Volkswagen scandal broke in September 2015. Stadler only got a five-year contract extension last month because of an agreement among supervisory board members that he would not serve out his full term, two sources close to the company's supervisory board have told Reuters. An Audi spokesman said: "We deny plans to get rid of Stadler," adding that he declined to comment on the content of the dossier. Volkswagen is looking at rehiring the chief executive of General Motors' Opel, possibly to lead Audi, a source familiar with the matter told Reuters this month, following his resignation from Opel. Bild am Sonntag also quoted Oliver Blume, the head of Porsche, Volkswagen's sportscar division, as saying he had no interest in replacing Stadler. "I have a dream job and am very happy at Porsche. Nothing else comes into question for me." (Reporting by Georgina Prodhan; Editing by Nick Zieminski) Related Video:

Audi tests new kind of car sharing, lets you buy cars with buddies [w/video]

Car sharing services like ZipCar, Car2Go and others offer people in cities the chance to have a vehicle without dealing with the hassles of parking or maintenance, while also eliminating traffic. However, many individuals are turned off by the idea of splitting a car with an entire metropolis or would prefer to have a specific model at their disposal. For these unsatisfied souls, Audi has a new arrangement in Stockholm, Sweden, called Audi Unite that might be just the ticket. The setup is basically a small-scale car sharing service. Up to five people agree to share any of Audi's models for a year or two – even an R8 if they are so inclined. Each user has a special Bluetooth key fob that identifies them to the vehicle, and a smartphone app allows operators to schedule time with the car. Each person is then billed monthly according to his or her use. Audi thinks it might work best with friends, colleagues or neighbors, but the company can also play matchmaker for clients, if necessary. "In the beginning, our biggest fear was what if two people want to go somewhere at the same time-what happens then?" said Clemens Weisshaar, one of the founders of design firm Kram/Weisshaar that helped develop the idea, to Fast Company. "Interestingly, it never happened." They chose Stockholm because the city was tech-savvy, and there is a tradition of sharing there. Prices for Audi Unite seem fairly reasonable for each user. According to the service's website, if four people use an A3 Sportback for two years with a 20,000-kilometer (12,247-mile) driving limit, they would pay an average of 2,091 Swedish krona ($277) each per month. For an extra 365 krona (about $50) per person each month, they can add a package that includes vehicle pickup and delivery for monthly interior and exterior cleaning, winter tire exchanges and necessary servicing. After Stockholm, Audi plans to try Unite in other Swedish cities before launching the program in additional countries, according to Fast Company. Scroll down to watch a video with more explanation about how the program works and read the automaker's press release about the initiative.