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2016 Audi A3 Sportback E-Tron First Drive

While its parent company is still in the throes of an emissions scandal that has thrust the "green" credentials of automakers worldwide under the microscope, Audi is launching its first plug-in hybrid in the US. Audi is ready to double down on its electrified future, putting up its own reputation as collateral. This A3 Sportback E-Tron – a vehicle we've sampled in prototype form – is a tech-savvy plug-in car that could be the perfect vehicle to mark the brand's new commitment to an electric lifestyle. Straightaway, Audi USA President Scott Keogh addressed the TDI situation. He says he and the rest of the company are "shocked, followed by appalled, followed by anger, and now in the phase of drop-dead determination to make this thing right." Out of the 500,000 affected 2.0-liter TDI engines around the world, 14,000 are in Audis: about 3,000 A3 TDI sedans and about 11,000 A3 TDI Sportbacks. "It's quite simple. CARB and the EPA have told us these cars can stay on the road, they will stay on the road until we have a fix, and when we have a fix, we will absolutely fix these cars." The most important thing going forward, Keogh says, is regaining the trust of both the dealers and customers. Audi has been enjoying a bit of momentum in recent years, building a reputation for itself along the way. Audi came on the scene in the US in 1969, but it took until 2010 for the company to sell 100,000 units in a single year. Now, "In 2015, we're starting to look down the barrel of nearly doubling our sales in five years," says Keogh. The A3 achieves a 40-percent segment share, and for 75 percent of those buyers, it is their first purchase of a luxury brand. But as its own pace increases, the momentum of the industry as a whole has pulled Audi toward this foray into electromobility. Enter the A3 Sportback E-Tron. There's a little extra weight from the battery pack, but the suspension does a good job of keeping it unnoticeable while driving. The A3 E-Tron has several strengths working in its favor. First of all, as Keogh puts it, the hatchback is a "real, proper Audi – a real, proper, fully rounded driving machine." Qualifications such as "this is an electric car" don't matter. "People just want to buy a car," he says. It has the technology, build quality, and drivability of an Audi.

2014 Audi A6, A7 and Q5 TDI diesel models get pricing and fuel economy figures [w/videos]

Last year, Audi announced that it was expanding its lineup of TDI models for 2014 with the Q5, A6 and A7 joining the diesel-burning Q7 and A8 L models already in existence. The Q7 TDI has been out for a few years now and we recently drove the A8 L TDI, but now Audi has released the pricing, performance and fuel economy details for the 2014 Q5 TDI, A6 TDI and the ever-stylish A7 TDI. Down the road, Audi has also promised a TDI version of the next-generation A3 that will debut for 2014.
Until the new A3 TDI shows up, the Q5 will be the most affordable diesel model in Audi's lineup, with a starting price of $46,500 to go with fuel economy estimates of 24 mpg city and 31 mpg highway. The closely related A6 and A7 will get identical fuel economy numbers of 24 city and 38 highway in diesel form, with the A6 TDI starting at $57,500 and the A7 TDI starting at $66,900. In the three new TDI applications, Audi's 3.0-liter V6 produces 240 horsepower and 428 pound-feet of torque, and all models are paired with an eight-speed automatic transmission. Scroll down for videos (stock running footage) and more information on the Q5 TDI, A6 TDI and A7 TDI, all of which go on sale in late summer.

Audi says gas-electric Q7 E-Tron PHEV coming to US, China

That 166 MPGe diesel-electric Audi Q7 E-Tron Quattro we wrote about last week from the Geneva Motor Show? The US might eventually get those, too. With one important change. Audi disclosed details about the upcoming Q7 E-Tron Quattro SUV plug-in hybrid at the Geneva show that were truly impressive. The model will be able to go as far as 35 miles on electric power alone and will have a fuel-efficiency rating of 166 miles per gallon equivalent. The 373-horsepower beast will also be able to go from 0 to 60 miles per hour in about six seconds. Like we said, impressive. Now, we're finding out from Automotive News Europe that not only will the model debut in Germany next year, but the US and China will get versions as well. The difference? Whereas the standard European version pairs a 3.0-liter six-cylinder diesel engine with an electric motor, our version will use a 2.0-liter turbocharged gas engine as its non-electric mill, said Automotive New Europe, citing comments from Audi development chief Ulrich Hackenberg in Geneva. No word on when the US will start seeing its version of the Q7 E-Tron, so we'll just have to take a look at Audi's press release below from earlier this month for full details on the diesel Q7 E-Tron. Related Videos: Great class, minimal emissions – the new Audi Q7 e-tron 3.0 TDI quattro First diesel plug-in hybrid with quattro drive in its segment Best value in the segment: up to 56 kilometers (34.8 mi) electric range Maximum efficiency with hybrid management Audi Q7 e-tron 3.0 TDI quattro It accelerates from a standstill to 100 km/h (62.1 mph) in six seconds, and yet consumes not even two liters of diesel per 100 kilometers (117.6 US mpg). The Audi Q7 e-tron quattro is sporty, comfortable and at the same time highly efficient. The world's first TDI plug in hybrid with quattro drive, it is also the first plug-in hybrid with a diesel engine from Audi. The Q7 e-tron quattro is Audi's second model with a powerful plug-in hybrid drive system. The model combines the best of two worlds: Powered by the lithium-ion battery, the large SUV covers up to 56 kilometers (34.8 mi) on electric power alone – quietly, powerfully and with zero local emissions. Together with the diesel engine, the car can cover a total distance of 1,410 kilometers (876.1 mi). Sporty power and minimum consumption The Audi Q7 e-tron quattro is the world's first plug-in hybrid car with a six-cylinder diesel engine and permanent all-wheel drive.