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Audi and Hyundai team up to boost hydrogen fuel cell cars

Hyundai agreed a deal with Audi on Wednesday to collaborate on hydrogen car technology, hoping to boost an energy segment that has lagged behind battery electric vehicles. The South Korean firm wants to increase the sales and acceptance of hydrogen cars, which are propelled by electricity generated by fuel cells but have been held back by a lack of infrastructure and the push for battery electric vehicles by the likes of Tesla. The pair will be able to access each other's intellectual property and share components, including any new parts developed by Audi, which is responsible for hydrogen fuel cell technology in the Volkswagen Group, the world's biggest car seller. Hyundai hopes that the move will create greater demand for vehicles such as its ix35 model and bring down costs to make the technology profitable. "We want to provide to our component suppliers more chance and we want to have competition between component suppliers," Sae Hoon Kim, the head of Hyundai's R&D fuel cell group, told Reuters in an interview in London. "We also want to make them to have competition with other suppliers, and that competition will bring down the cost." Carmakers such as Toyota have touted the benefits of hydrogen vehicles, which take less time to refuel than the recharge times of battery electric cars, but are expensive and suffer from a lack of refuelling stations. Many carmakers are focusing on battery electric vehicles, which can take between half an hour and half a day to recharge, but are increasingly able to use a growing network of charging points. Auto firms are teaming up to share the cost of developing greener technologies to replace combustion engines as regulators around the world crack down on emissions. GM and Honda have a partnership to jointly develop electric vehicles with hydrogen fuel cells that are expected to go on sale in 2020, while BMW is working with Toyota. Kim said that a toughening of European Union carbon emission limits in 2025 would create a need for more hydrogen cars. Hyundai sold 200 such models last year and expects to sell thousands this year, but Kim said profitability was still far off. "100,000 or 300,000 vehicles per year per company, when that comes, I think we can make money," he said. Reporting by Costas PitasRelated Video: Image Credit: Getty Auto News Green Plants/Manufacturing Audi Hyundai Alternative Fuels Future Vehicles Hydrogen Cars

Audi says 13% of A3 sales are E-Tron plug-in hybrids

Audi's most recent metric for plug-in sales of its A3 Sportback line brings up the classic "glass half full" or "glass half empty" conundrum. The German automaker says that almost 13 percent of its A3 sales during the past year have been of the E-Tron plug-in hybrid variety. That's a decent rate, and a notable one because Audi said late last year that it was hoping that as much as a quarter of its global sales will be plug-in vehicles by 2025. The 2017 model-year Audi A3 Sportback E-Tron has the same specs as the 2016 version, featuring a 1.4-liter engine paired with an electric motor that together deliver 204 horsepower and 258 lb-ft of torque. The 2016 version was rated by the Environmental Protection Agency (EPA) as having an 86 miles per gallon-equivalent rating, and was estimated to be able to go as far as 16 miles on electricity alone. Audi notes that the EPA hasn't yet rated the 2017 version, but we expect it to be the same. The plug-in hybrid can zip from 0 to 60 miles per hour in 7.6 seconds. As for that 13-percent figure, Audi didn't specify if that meant US or global sales. The company moved 19,622 A3s in the US through July. At 13 percent, Audi would've sold about 2,500 A3 plug-in hybrids. To put that in perspective, the Ford Fusion and C-Max Energi PHEVs have moved 8,576 and 8,155 units this year, respectively. Audi of America president Scott Keogh said on the eve of last year's Los Angeles Auto Show in November that he wanted 25 percent of Audi sales to be plug-ins by 2025. The following month, Audi said it was hitting that 25-percent threshold in Norway and the Netherlands, where citizens tend to be a bit more plug-in-centric than Americans. But it's a good start. Check out our First Drive impressions of the 2016 A3 E-Tron here. Related Video: Featured Gallery 2017 Audi A3 Sportback e-tron News Source: Audi Green Audi Hybrid PHEV e-tron audi e-tron sportback a3

Audi rules out R8 PHEV, will build E-Tron to order

The question of whether Audi will morph the next-gen R8 (pictured above, in testing) into a plug-in-hybrid challenger for the BMW i8 may have been answered. CarAdvice, in Australia, is claiming that any plans for a PHV 2016 R8 have been shelved, and that Audi will go ahead with gas-powered or all-electric models, only.
Even then, the electric R8 E-tron (if it ends up being called that) would be built-to-order, and in much smaller quantities than the gas-powered model.
"In the next generation we will have an electric car on behalf of customers' needs, which is only available [upon special order]," Audi product manager Marie Suzanne Ernst told CA. "So it's not a make of series production, but if a customer wants to have it, he can order it."