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Audi passes BMW as top luxury brand in India

By the end of this decade, India is expected to be one of the top three car markets in the world, but automakers are already starting to duke it out for sales. In terms of premium brands, Automotive News says that Audi has jumped out to an early lead for sales in the country due in large part to the recent introduction of the Audi Q3 (shown above).
In 2012, Audi's sales increased 43 percent, rising to 9,350 units and outselling BMW (8,686) and Mercedes-Benz (7,015), both of which experienced a drop in sales last year of 9.5 percent and 5.4 percent, respectively. While none of these sales figures are particularly significant on a global scale, the article says that the market for premium cars in India is expected to quadruple by 2020 up to around 120,000 units. AN attributes Audi's lead to its offering of new SUVs while its rivals have been focusing on small hatchbacks.

Audi Q4 crossover starts production in 2019, Q8 in 2018

Audi's crossover line-up will be expanding in the next couple of years. The company announced production dates both for the already announced Q8 flagship, as well as its less-publicized Q4 compact. The Q8 will begin production next year at a plant in Slovakia that currently builds the Q7. The Q4 will start production in 2019 at a plant in Hungary that will also build the Q3. Audi has shown us concepts of the Q8 already, and we've seen prototypes undergoing testing. But Audi hasn't said much about the Q4 until now, and we haven't seen camouflaged examples running around yet. Audi says the Q4 will have a "coupe-style silhouette" and "be positioned between the Audi Q3 and Q5." Of course that second part you probably figured out based on the name. The description of its looks leads us to believe that this will be the production version of the Audi TT Offroad concept, pictured above, from a few years ago. However, don't expect the concept's 408-horsepower hybrid powertrain to be offered, at least not at the start. It's been a long time coming for this crossover. The TT Offroad was reportedly confirmed for production back in 2015. And last year, Audi secured the trademark for Q4 from Fiat Chrysler. With production starting in 2019, it will probably still be a while before we get a glimpse at the new SUV. Odds are, we'll see a concept early next year at the soonest, followed by the production model at the end of 2018. As for the Q8, we would expect to see the production model revealed at the end of this year, or possibly early next year. Related Video:

2016 Audi R8 E-Tron packs 456 hp and goes on sale this year

For the longest time, the Audi R8 E-Tron seemed like such a fantasy, we never really though it'd come to fruition. But it's here, in second-generation R8 form. It's really, actually, finally here. It looks like a electrified R8, too, with oversized, EV-spec wheels, and a revised front fascia that lends itself well to the more chiseled design of Audi's mid-engine coupe. Thanks to that nice shape and those air-slicing wheels, Audi has achieved a drag coefficient of 0.28 for the R8 E-Tron. The 92-kWh, T-shaped battery is actually integrated into the center tunnel behind the passenger compartment, so it helps with the car's weight distribution and center of gravity. The two electric motors are mounted at the rear. As for the specs, things look awesome: 456 horsepower, 679 pound-feet of torque, 0-62 in 3.9 seconds, top speed of either 130 or 155 miles per hour, a range of 280 miles and a charging time of less than two hours. And it's going on sale. Like, for real. Audi's press blast clearly states, "Upon customer request, the R8 E-Tron will be available for order in 2015 as an electrically powered sports car in supreme hand-built quality." Consider us stoked. Electrified: Audi R8 e-tron The second generation of the Audi R8 forms the basis for two more models. Audi has made major engineering developments in its high-performance electric sports car, the R8 e-tron. The latest evolution of the vehicle takes up the multimaterial Audi Space Frame from the new series-production model. The supporting structure was enhanced by a CFRP rear-section module comprising the luggage compartment. The walls of the CFRP luggage compartment well are corrugated. This way, in the event of a rear-end collision, more energy can be absorbed despite the reduced material weight. Thanks to targeted modifications to the outer shell and on the wheels, the Audi R8 e-tron achieves an aerodynamic drag coefficient (cd) value of 0.28. In terms of performance and range, the car enters entirely new dimensions. The large T-shaped battery is structurally integrated into the center tunnel and behind the occupant cell – optimally positioned in the car. It supports the dynamics of the R8 e-tron with its low center of gravity. Audi produces the high-voltage battery itself, for the first time based on a newly developed lithium-ion technology which was specially conceived for a purely electric vehicle drive.