2007 Audi A4 Quattro Base Sedan 4-door 2.0l on 2040-cars

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Audi wants to tattoo your car with a new paint etching process

Those tribal stickers have sort of gone out of style, so Audi has developed a new technique that allows owners to have matte, tattoo-like images etched onto their cars. While initially available on the Audi R8 and R8 Spyder, the technique can be applied to any model, and it goes on after the component has been painted. The process is relatively simple. Audi places a template on the car with the desired design - like the Audi Sport logo in the image above - and then uses a special powder to basically sandblast the paint, roughening the surface of the clear coat. The result is a matt area with a depth of just a few thousandths of a millimeter, less than the width of a human hair, that's basically a permanent decal. Audi can currently handle images up to one meter square and will accept nearly any image that doesn't violate third-party copyrights, presumably excluding any obscene image as well. Just wait for someone to test the limits on that one. The cool thing about the process is that it can be applied at pretty much any point in the car's life. This means any vehicle is a candidate for customization and that an owner could purchase the car at a dealership and have the custom graphic applied afterward. Because the powder affects the paint surface, the image is more resilient than a wrap or sticker. The new option is limited to the side blades on the R8, but Audi will be extending it to other models in the future through its Exclusive program. And while it might affect the resale value of the car, it's a heck of a lot less painful than a tattoo. Related Video: News Source: AudiImage Credit: Audi Auto News Design/Style Audi Technology Convertible Coupe Performance paint customization

AMS Alpha 10 Audi R8 First Drive [w/video]

Horsepower is a relative number. Compared to the 1,500 hp in the last AMS car we drove, the face-melting Alpha 12 GT-R, 900 seems pretty tame. But by any rational standard that's a crazy amount of power, the kind that's hard to grasp in practical terms. When AMS Performance called us and offered a test in the 921-hp Alpha 10 Audi R8, saying yes was easy. Figuring out how to demonstrate that much thrust was the tricky part. Our solution was to head to the drag strip. What better way to show off the wicked alterations wrought by AMS president Martin Musial and his team than a video showing the car do the Star Trek warp speed effect through the quarter mile? AMS has a history of building quick drag strip cars, like the aforementioned GT-R and a series of Mitsubishi Lancer Evolutions. Vice president Arne Toman even owns the world's fastest Hearse. We should have taken the broken scoreboard at Milan Dragway as an omen. Wiped out by a lightning strike, both displays have since been replaced. Before our test both Musial and Toman explained that the Alpha 10 R8 wasn't built with drag racing in mind. But, being good sports, both met us at the track in southeast Michigan, unloaded the R8 from its trailer, and let us run through the timing lights over and over. The best time that day was 11.0 seconds at 136 mph, uncorrected. One of the many amazing things about the Alpha 10 Audi R8 is that it's essentially a bolt-on system. That's fast, but not what you'd expect for 786 horsepower at the wheels. And, honestly, we're not disappointed. First, a 4,200-rpm rev limiter was set too low to launch on the sticky drag strip. Put another way, that drag strip time is almost a street start. For what it's worth, Musial and Toman didn't seem concerned about the numbers. Like we said, they present the Alpha 10 as an all-around performance car, and we believe them. Now, if you go to AMS with the drag strip in mind, Musial and his staff can program whatever launch rpm you desire. (You're on your own for clutch replacements.) A reflash of the engine controller is part of the Alpha 10 package. Drop off a stock R8 V10 at AMS (or any of its 70-plus dealers), and they'll pull out the suitcase-shaped muffler that sits behind the engine. A pair of turbochargers, small mufflers, and two heat exchangers attach to the stock exhaust system mounts, while a giant water-to-air intercooler sits on top of the engine.

2013 Audi RS5 [w/video]

Enjoying The Romance, Not Yet Convinced About A Commitment
I imagine spending time with a sexy sports coupe is similar to a first date with a supermodel. Before she arrives, there's a buildup of excitement mixed with nervous anticipation. Even though the background work is done, there are many concerns and unanswered questions about how the two of you will get along. What about compatibility, engagement and dynamics?
The big day arrives, and you answer the door to find her waiting in the driveway wearing a form-fitting Misano Red Pearl dress and sleek Anthracite stilettos. As you shake your head in disbelief, you swear she just winked her... ah... xenon headlight at you.