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Auto blog

Audi building 50 camouflaged Jon Olsson Edition A4 Avant wagons [w/video]

Swedish Autoblog readers, have you been driving your Audi A4 Avant wagons and thought, 'You know, I really wish my car looked more like a camouflaged World War II battleship?' Well, great news for you, as skier and Audi enthusiast Jon Olsson has teamed up with the German brand's Swedish outfit to offer this new limited-edition A4 Avant.
Finished in a camo patterned after Olsson's own RS6 Avant (which you can view in the video below) and slope-ready Lamborghini Gallardo, the Jon Olsson Camo Edition will cost fans of Smörgåsbord 399,900 Swedish Krona ($62,071 at today's rates). For that sum, you'll get the aforementioned A4 Avant wrapped in the Olsson-designed camo, as well as sport seats, a roof box, Xenon headlights, black 19-inch wheels shod in winter rubber, a sport suspension and Audi's S-Line exterior treatment. The Camo Edition will only be available with the 2.0-liter TDI engine and Quattro all-wheel drive.
There will only be 50 examples made, so we'd strongly recommend interested parties get down to their local Swedish Audi dealer. And if you want to see what the Camo Edition looks like in motion, scroll down for the video of Olsson's Audi RS6 Avant, finished in a similar pattern, running around Switzerland. We've also included the translated press release from Audi of Sweden. Have a look.

Audi billboard tracks pedestrians like prison escapees

Audi's adaptive Matrix LED headlights can actively dim and direct light around the road to make driving safer at night. Unfortunately, the tech runs afoul of Department of Transportation rules, so it isn't currently available in the United States. For an idea of what you're missing, a marketing stunt for the new A4 in Belgium is illuminating the night and making pedestrians in the intersection more visible, and safer. The only problem is, it also makes them look like fugitives making an escape. From a giant billboard near the Brussels Central Station, the LEDs from a massive Audi A4 can light up whole intersection. Whenever a pedestrian or cyclist enters the area at night, they are tracked the whole way in a radiant pillar of blue luminescence. Based on this clip, the lights look bright enough to temporarily blind some passersby. Despite the unintended consequences, the stunt is still a very visible demonstration of Audi's headlight technology. Related Video: The video meant to be presented here is no longer available. Sorry for the inconvenience.

2014 Audi RS7 priced from $104,900* in the US [w/video]

Audi has officially priced the svelte 2014 RS7 from $104,900 (*not including $825 for destination), undercutting its sole competitor, the BMW M6 Gran Coupe, by $8100. Even when we're talking about six-figure super sedans, that's not a small amount of money. And soon, this class of sleek stormers will be joined by the updated Mercedes-Benz CLS63 AMG 4Matic.
With its combination of a twin-turbocharged, 4.0-liter, 560-horsepower V8 engine and Audi's excellent Quattro all-wheel drive, the RS7 is expected to hit 60 miles per hour in just 3.7 seconds, 0.4 seconds faster than the manufacturer estimate for the M6 Gran Coupe.
We've already given the RS7 a thorough shakedown in Europe, and we came away quite impressed with just how stunning this Audi is, both to drive and to look at. Now that we've got a price to go along with the performance and style, this Audi is even more appealing - in our high-dollar dreams, anyway. Take a look at a short video from Audi, as well as the official press blast, below.