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Next Audi A7 redesign will include more traditional rear end

A report in Automobile says that Audi is rethinking the design of the next A7. Audi told Car and Driver that owners "have trouble with the radical tail of the A7," so its model-defining rear end will give way to something more traditional. Automobile is light on specifics of the redesign, but the general direction is "a lower, wider, and more expressive shape." The philosophy behind the dimensions and styling is a "C/D shift," meaning Audi wants to give its C-segment hatchback the bearing, gravitas, and visual delight of a D-segment vehicle. That would help the A7 stand out from its in-house competition, and could make for higher transaction prices. Having heard about different design directions from Audi for years without much in the showroom to back it up, we could define what we'd love to see in two words: more Prologue. This is Audi, so you know the next A7 will be packed with tech. We expect an emphasis on touchscreen interfaces, a digital dash cluster a la the TT that moves with the steering column, a HUD with night vision, and an MMI system a few more steps down the evolutionary trail. Engines will see some upgrades like the addition of a plug-in hybrid, the excellent 2.0-liter, turbocharged four-cylinder getting a 74-horsepower e-boost assist to 326 horsepower, the 3.0-liter V6 slated for the S7 rising to 500 hp, and the 4.0-liter V8 in the RS7 pumping out 575 hp.

Audi fires head of R&D, Wolfgang D"urheimer

According to Car and Driver, citing a report in Germany's Der Spiegel magazine, Audi has fired Wolfgang Dürheimer, the brand's head of research and development.
Dürheimer had originally signed on as Audi's R&D boss in September 2012. Prior to that, he had served as the head for both Bentley and Bugatti, and was formerly the development chief at Porsche (where he is credited with helping get the original Cayenne into production, a move that ushered a new era of profitability for the company). Dürheimer moved to Audi following a management shakeup within the Volkswagen Group in mid-2012.
During his time at Bentley, Dürheimer spearheaded the brand's efforts to launch an SUV. But at Audi, he reportedly quickly put a stop to costly projects such as the R8 E-Tron and the rotary range-extender engine for the A1 E-Tron. Furthermore, Car and Driver reports that Dürheimer shuffled the reporting structure within the brand's design department, and that VW Group CEO Martin Winterkorn had apparently disagreed with him several times on the styling direction for the brand.

Next-gen Audi A5 shows its heavily camouflaged face

The new Audi A4 is set to launch at the Frankfurt Motor Show in September, so it shouldn't come as too big of a surprise that an updated A5 is on the way, as well. Our spies just caught the coupe testing for the first time while wearing heavy camouflage from nose to tail. Despite the concealment, some details are possible to make out, especially when comparing the two-door design to the previously spied A4. Audi is further differentiating the designs, and the A5's front end is significantly changed based on these photos. The headlights appear larger and more acutely angled than the narrower units on the sedan. Also, the lower bumper gets square intakes at each corner and the shape creates an additional opening in the center for the coupe. In profile, it's easy to notice the quicker sloping roof and smaller side windows. Only the rear end of the two models seem to share many significant cues. The new A5 reportedly rides on the same MLB Evo platform as the upcoming A4 to shed around 200 pounds. The two models might not launch at the same time, though, and the coupe could join the lineup somewhat later. S5 and RS5 variants are expected to join the range further down the line, too.