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Auto blog

Audi considering turbo option for longer, wider Hurac?n-based R8

The debut of the Lamborghini Huracán was (and remains) big news in and of itself, but equally as exciting is the imminent arrival of the Audi R8, which the Huracán presages. While the two will share a common architecture, don't expect that new R8 will simply be a cheaper version of the Huracán (like the current one arguably is to the Gallardo).
For one, the next R8 will be larger than the Huracán. According to emerging intelligence, Audi will make its sports car both longer and wider than the Lamborghini version. It'll also share the new Lambo's innovative carbon-fiber structure that will replace both the firewall and central tunnel. But to power it all, Audi will get more creative.
The next R8 will, like the current model and like the Huracán, offer a V10 engine at the top of the range. It will also offer the same 4.2-liter V8 as the outgoing model. But that won't be the end of the matter. Word has it that Audi is also working on a smaller, turbocharged engine to offer in certain markets that mandate smaller-capacity engines.

2015 Audi RS7 Dynamic Edition is a pretty car for a pretty penny

Making its world debut at the New York Auto Show, and commanding a $40,250 premium over the base RS7, is Audi's new 2015 RS7 Dynamic Edition that arrives with an MSRP of $146,045 (including destination and delivery). The range-topping hatchback is designed to showcase Audi's exclusive program, which allows customers to choose choose from the automaker's long list of options and then take the customization one step further with bespoke paintwork, upholstery, bodywork and wheels.
The interior features Black Valcona leather seats with Crimson Red honeycomb stitching, and matching Crimson Red seat belts. The contrasting color is carried through to the stitching on the dashboard, center armrest, door panels, shift boot and center console. Carbon fiber inlays provide additional contrast. The exterior is offering in four colors (Ibis White, Suzuka Gray metallic, Daytona Gray pearl and Phantom Black pearl), with each arriving with performance-oriented DRC suspension (with three-stage adjustable dampers), 21-inch Gloss Black wheels, Tornado Red painted brake calipers and sport exhaust. A carbon fiber front splitter, rear diffuser and carbon fiber engine cover complete the package.
Like the standard RS7, the Dynamic Edition arrives with a twin-turbocharged 4.0-liter V8 rated at 560 horsepower and 516 pound-feet of torque. With an eight-speed automatic transmission, running through Audi's Quattro permanent all-wheel drive and a sport differential, the four-passenger vehicle will crack the 60 mph acceleration benchmark in a reported 3.7 seconds - and, thanks to cylinder-on-demand technology, it avoids a gas-guzzler tax. The RS7 Dynamic Edition arrives at dealerships in early summer.

Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]

Who would have ever thought there'd be a day where people are able to skip television commercials only to go to websites to watch them later? Such is the joy of a DVR and YouTube. AdWeek tabulated the 20 most-watched ads on YouTube, and found that nine were car-related including eight coming from automakers.
Volkswagen continued its Star Wars theme with two ads in the top 20, including the highest-ranking car commercial The Bark Side spot at number three with almost 18 million views, which doesn't even have a single car in it. Some of our favorites are from Chrysler with Clint Eastwood in It's Halftime in America and House Arrest with Charlie Sheen for the Fiat 500 Abarth. Chevrolet, Honda, Audi and Toyota were the other automakers in the top 20, but we'd be remiss if we didn't at least mention one of the coolest ads on the list, the Hot Wheels corkscrew jump.
Of all the car videos, only the Fiat ad wasn't played during a Super Bowl. Check out all eight videos - in order - after the jump. Nike took the top spot with its My Time is Now ad that has been seen online more than 20 million times with Pepsi's Uncle Drew posted up in the runner-up; some of the other videos include four Old Spice commercials and an ad in which Snoop Dogg is pedaling Hot Pockets.