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Audi imagines a world where mechanics are zombies

Warewolves, vampires, lab-created monsters... they've all come and gone from the silver screen, but the latest trend in apocalyptic popular media centers around zombies. And that's the theme Audi has tapped for its latest ad. The television commercial is called "Mechanics," and as you may have guessed by now, they're the zombies the German automaker is depicting. The spot was created to encourage Audi owners (like the one in this A5) to have their vehicles serviced at authorized dealers rather than taking them to independent garages that may not be after your brains, but might like a crack at your pocket book, at least (as if dealerships aren't). The commercial was created for Audi by Thjnk Berlin GmbH and directed by Sebastian Strasser for RadicalMedia, and is worth a watch for the laugh alone. Related Video:

2017 Audi R8 starts at $164,150 [w/video]

The new 2017 Audi R8, which offers 540-horsepower and 398-pound-foot of torque from its V10 engine alongside Quattro all-wheel drive and a seven-speed S-Tronic dual-clutch transmission, will start at $164,150 (including destination). That's about $47,000 more than the previous entry-level R8, but since that car was down two cylinders, 110 horsepower, and 82 pound-feet of torque, it's kind of an apples-and-oranges comparison. There's a much fairer comparison if we look at Audi's newest supercar in relation to the 2015 R8 V10. On the one hand, the loss of the $155,150 manual transmission model kicks the starting price up noticeably, but perhaps in recognition of that, Audi hasn't adjusted the two-pedal R8 V10 at all. It's the same price as the 2015 model while adding 15 more horsepower, seven more pound-feet of torque, and a tenth of a second to the 0-60 time, which is now estimated at 3.5 seconds. Don't worry – the 2017 R8 adds four miles an hour to its predecessor's 195-mph top speed. While under-the-skin changes for the standard R8 V10 may look modest at first glance, the updates Audi added to the V10 Plus are significant, and the automaker has raised the price to reflect that fact. On the one hand, the new range-topper was kicked up by $7,400, to $191,150. On the other hand, power is up by 60 ponies to 610 hp, and torque has jumped from 398 lb-ft to 413. The 0-60 time has been trimmed by a tenth of a second, and owners will also be able to hit 205 mph, up from the old V10 Plus' 198-mph max. To reflect the new pricing announcement, Audi prepped an entertaining video featuring Radio Le Mans announcer John Hindhaugh to "hand the baton" from the original R8 to its second-gen successor. Check out the video below, alongside the official press blast. Audi of America announces pricing for the all-new 2017 R8, the fastest and most powerful Audi production model ever January 20, 2016 | HERNDON, Virginia More powerful and more dynamic than its predecessor, the R8 V10 plus generates 610 hp and 413 lb-ft of torque reaching a top track speed of 205 mph The all-new Audi R8 and R8 LMS racecar were co-developed and share approximately 50 percent of the same parts, including the V10 engine Track-tested around the world, the R8 LMS will make its US racing debut at the ROLEX 24 at Daytona on January 30, 2016 Faster, more efficient, and more capable both on and off the racetrack, the all-new 2017 R8 is the most powerful Audi production model ever.

Next Audi RS4 to get an electric turbo?

We don't yet know if the next Audi RS4 will come to the US, but whoever gets it could find an electric turbocharger under the hood according to a report in Auto Express. The 4.2-liter V8 that has served for two RS4 generations is retiring from the line, replaced by a twin-turbocharged version of the supercharged 3.0-liter V6 used in the S4. But instead of using two sequential turbochargers - a smaller one to eliminate lag while a larger, more powerful turbo spools up - batteries charged by brake regeneration could power a first-stage electric turbo. The idea hasn't been publicly appointed for a particular model, as Audi's technical chief Ulrich Hackerberg has said that due to expense, that kind of setup "would only be used be used on the very top end models." Since the technology cuts down on the use of exhaust gases, it would also also help in markets like Europe where CO2 emissions are a factor. No matter whether it benefits from all conventional or some electric boost, the horsepower number for the twin-turbo V6 will be more than 420 hp but less than 503 hp, the rating of the V8-powered Mercedes-Benz C63 AMG. Auto Express believes Audi will want to maintain the power gap between the 333-hp S4 and previous, 444-hp RS4. With Hackenberg saying the new S4 will make more than 350 hp, that gets the coming RS4 up to at least 461, but AE figures it "could deliver as much as 480 hp." We'll find out sometime after the S4 launches next year.