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Aston Martin Valkyrie does a tantalizing lap of Silverstone

The Aston Martin Valkyrie performed a low-level fly-by at Britain's Silverstone Circuit during the Formula One Grand Prix weekend. The lap marked the first public demonstration of the future paterfamilias of the Aston Martin range, after months of digital modeling and time in the simulator. Aston Martin test driver Chris Goodwin didn't drive the 1,160-horsepower coupe in anger, but he did touch the throttle with some emotion. Regrettably, video of the event lays music over the far more redeeming Cosworth V12 soundtrack, but we do get a taste of what's to come. Thing is, "Top Gear" visited Cosworth in December last year to get some face time with the 6.5-liter V12. Toward the end of the video, Cosworth ran an engine dyno simulation of the V12 going hard through the first sections of Silverstone. Oh, the sound. Oh, the fury. Combine that with the sight of the car cruising the circuit, and know that something wicked this way comes.  If you want to know just how serious the team behind the Valkyrie takes the brief, presenter Jack Rix said Red Bull F1 aerodynamics guru Adrian Newey stopped by the shop to look at the finished product, after two years of development. Newey tapped the lacquered carbon fiber intake manifold cover, then asked Cosworth how much the lacquer weighed. When Cosworth told him "130 grams," Newey looked disappointed. That response turned into offering Valkyrie buyers the option of having the engine's carbon cover with or without lacquer. In American terms, this is much ado over 4.6 ounces, or a McDonald's Royale with Cheese.   With deliveries scheduled to begin in the fourth quarter of this year, Aston Martin has a packed program of validation testing for the car, called Verification Prototype 1. After that come competition entries into the FIA World Endurance Championship (WEC).

Aston Martin wants to be the Hermes of the car world

Aston Martin doesn't want its wealthy potential customers to perceive the brand as just another sports car maker. The company wants to transform those perceptions so that buyers see its products as luxury goods on par with high-end accessories. If this change can successfully bring in more cash, the business could consider an initial public offering in the coming years. "We seek to position ourselves as the automotive equivalent of Hermes, not as the counterpart of Ferrari." CEO Andy Palmer explained the change to Bloomberg, referencing the boutique French brand. The desire to change buyer impressions comes as Aston Martin pivots away from a focus predominantly on sports cars and more towards high-performance luxury vehicles. For example, the company already has sedans in the lineup like the Rapide and Lagonda Taraf. The future range will also reportedly include an electric Rapide and another Lagonda. The production version of the DBX crossover (concept above) will add one more segment around 2019. However, Aston Martin won't completely abandon coupes because the DB11 will arrive in 2016, and a new Vanquish and Vantage will eventually follow. For Aston Martin to have a future, Palmer believes the company needs to look in new directions, especially with models like the DBX. According to Bloomberg, execs there hope that appealing to more customers could help the business see a net profit in the next three years, which hasn't happened since 2010. To save even more money going forward, the business recently cut 15 percent of its workforce mostly from white collar employees. Featured Gallery Aston Martin DBX: Monterey 2015 View 16 Photos News Source: BloombergImage Credit: Copyright 2015 Drew Phillips / AOL Aston Martin Crossover Luxury Performance Sedan aston martin rapide aston martin lagonda aston martin dbx

Porsche Taycan is here, Lamborghini Sian is near | Autoblog Podcast #594

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor Alex Kierstein and Senior Editor, Green, John Beltz Snyder. They start the conversation with the cars they've been driving, including the Subaru Forester, Lincoln Navigator, Mercedes-AMG C 43 and Subaru Crosstrek Hybrid. Then they talk about the biggest news of the week: the reveal of the all-electric Porsche Taycan. After that, they sweep up other news, like the Lamborghini Sian, new Nissan Juke and the Aston Martin Vanquish 25 by Ian Callum. Next, Autoblog's Erik Meier, who both produces this very podcast and also hosts our Twitch livestream, joins the chat with his impressions of the latest racing game, "WRC 8." Finally, our editors try to provide some helpful guidance in the "Spend My Money" segment. Autoblog Podcast #594 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving 2019 Subaru Forester 2019 Lincoln Navigator 2019 Mercedes-AMG C 43 Coupe 2019 Subaru Crosstrek Hybrid Porsche unveils 2020 Taycan Turbo and Turbo S 2020 Lamborghini Sian Next-generation Nissan Juke Aston Martin Vanquish 25 by Ian Callum Autoblog plays "WRC 8" Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video:     Green Podcasts Toys/Games Aston Martin Lamborghini Lincoln Mercedes-Benz Nissan Porsche Subaru Used Car Buying Coupe Crossover SUV Electric Hybrid Performance